VIRTUAL INTERNSHIPS FOR EDITORIAL + SOCIAL MEDIA

Toronto, ON

Remote

Part-time

  • LULU UNLIMITED is looking to add to our team – Editorial + Social Media Intern placements.

Lulu Unlimited is a company that builds brands, events and also digital magazines. At Lulu Unlimited we have offered great ops for people to expand their growth and talent which leads to amazing career ops.

You will be given the opportunity to work with a diverse group of people and a variety of clients in an ever-changing industry.

Applicants must be prepared for a fast-paced, self-motivated, entrepreneurial work place, and have the dedication to work alongside the team.

Please note – Internship is Unpaid but for University/College Credit + portfolio!

Personal Qualifications:

Excellent communication skills

Strong time management skills with the ability to plan, prioritize dedicated projects.

Ability to apply time outside of the office to be consistent with your tasks

Editorial Applicants will have experience in research, copy writing and editing. Some flare in style of writing is also appreciated.

Social Media Applicants must have experience in social media and some knowledge in digital marketing.

Team Player – Ability to collaborate with other and work both as a team and independently

Website – www.luluunlimited.com

TESTIMONIALS

Lulu is an incredibly dynamic creative professional.

Our students need to complete a field training of 160 hours. The opportunities Lulu provided our students with is enriching them beyond their required hours. Lulu is providing a once in a life experience for our students, she is extremely knowledgeable, honest, nurturing, with a great understanding of the industry and what the clients really need.

Janice Kaufmann

Professor | Graphic Design Program | Design and Digital Arts CentreGeorgianCollege.ca

It has been a pleasure working with Lulu Vibert. She has provided our students will great field experiences and the opportunity to work in environments that are not readily available to them, ie. editorial photo shoots. The students have thoroughly enjoyed their experiences, and gained a stronger understanding of online publications, marketing, social media, writing, styling, research and trend forecasting. Thank you, Lulu, for always supporting the students!

Michelle Walc

Field Education Coordinator/Fashion Instructor | Continuing Education George Brown College

” My 9-week remote internship period with Lulu has been an incredible learning experience. I had the opportunity to create and curate content on HAROLD Magazine & Sacred Lifestyle Magazine’s social media platforms, in addition to copywriting, writing descriptions, editing, and sourcing trends related to architecture, design, travel, influencers, etc. The editorial and social media world is fast-paced, and my experience with Lulu Unlimited Inc. was nothing short of that. Working under pressure is one way to adopt problem solving skills, which is essential for any field you choose to go in.

From the beginning, Lulu has been not only my mentor, but my friend. She cares about her interns and genuinely wants them to excel into the best versions of themselves – that means challenging yourself to step outside of your comfort zone, learning how to take constructive criticism, and making creative decisions (fast). Lulu’s grit and expertise in the field provides an unparalleled learning experience, which I am so grateful to have been a part of.

Thank you, Lulu!

Alicia Grant, George Brown College “

I had no prior experience in the editorial or publishing industry, but LULU Unlimited Inc. took me in under their wing and taught me many valuable skills. Being in a supportive and stimulating environment, I was able to quickly learn about researching different businesses/companies and how to professionally network with them. I also gained experience in the editorial aspect of publishing a magazine, where my communication and proofreading skills were heightened. Alongside my hard-working team, we were able to publish the Sacred Lifestyle Summer Issue 2020.

Audrey Li

Working with Lulu has been an incredibly valuable experience. I am so grateful for my time with her and she truly is one of a kind. Lulu cares about the people who work for her and wants to see them succeed. I consider Lulu a mentor who has helped me in more ways then I could ever ask for. I feel forever in her debt for all that she has taught me. If you get the chance to work with this incredible woman, do not hesitate. Lulu is the perfect example of a strong, independent, smart and savvy businesswoman who treats people with respect and love but also knows how to get the job done. Every day working for her was a worthwhile experience and I wouldn’t trade it for the world.

– Christina Gregoire

“My experience at Lulu Unlimited has been one of my most valuable and educational experiences. During my time there I had several responsibilities that not only taught me about the industry I’d like to work in, but helped me grow personally as well. Lulu fosters such a great working environment, but more importantly she encourages people to reach well beyond their perceived limitations and goals. Whether you are there for 3 months, 6 months, or a year, you will leave with valuable experiences and incredible memories.”

Elexciss Thomas

“It was such a pleasure to work for Lulu, I was never able enough to channel my creativity anywhere else compared to when I was working with her. She challenged and motivated me to expand all my skills on every aspect, and was very encouraging when it came to starting something new. I considered for her to be more of a mentor towards me, rather then a supervisor.”

Alona Dehtyar

University of Guelph Humber

My time at Lulu Unlimited was invaluable. While I was at Lulu Unlimited, I worked on 3 different magazines to source and create content that was on brand and relevant to their unique audiences. While working on the magazines, I learned a great deal about writing, editing, working under pressure and creativity. I also learned about problem solving and how to conduct myself professionally with clients and co-workers.

Under Lulu’s guidance, I was also able to explore different career paths. I was able to try out social media, event planning and even office management. My experiences at the company helped me discover what I was passionate about and showed me how I could turn that passion into a professional career. I tried new things without fear and developed myself both professionally and personally.

Lulu was and still is my biggest supporter. She encouraged me to try new things and to never give up. Her experience, commitment and expertise inspired me every single day. Working with Lulu helped foster my strengths and strengthen my weaknesses. She taught me a great many things that I will carry with me throughout my life. I’m so grateful for everything that she taught me and everything that I learned while working with her. I wouldn’t be the person that I am today without her.

-Maria Rossi

I got to spend some time with Lulu last summer working on editorial layouts, branding, and social media. She always pushed me to be my best and helped build up my confidence as a designer. The time I spent working with Lulu was mind opening. She is one of the strongest, most creative women I’ve had the pleasure of meeting. Working with Lulu was definitely a valuable experience that I will take with me for the rest of my career.

-Sara Horne

Lulu,

Thank you for taking me in and giving me the opportunity to grow in a place where I felt comfortable being myself. I learned so much from you, your work ethic and your business. I’m excited to see where I end up next. You will always have a friend in me.

You are such a free spirit and the world needs more like you.

We will definitely keep in touch.

-Ronit Frigillana, Ryerson

Hello Lulu,

I wanted to take a final opportunity to show my utmost appreciation for the opportunity you gave me with the placement and the all around guidance and support throughout the time of the internship.

From the moment I left the interview I knew that Lulu Unlimited was the place for me in more than one way, and as time went on, proof of this came to light every day in the office.

It is because of this placement and your guidance that I have a better understanding of what I want to do in my life and how I want to go about doing it. Your motivation and drive for what you do inspires me and was a joy talways utilizing these parts of me in my everyday life.

Thank you finally for the opportunity to be apart of the Lulu Unlimited Squad. Throughout the internship, I constantly felt supported and heard and this is a ambience that was and is set by you. I will continue to apply everything I’ve learned everyday and wish you nothing but amazing success in the future. I look forward to one day hopefully crossing paths again, until then, thank you greatly.

I consider myself incredibly lucky to have been placed with you at Lulu Unlimited and will continue to find myself making reference to things I have learned over the period of the internship. This placement has not only given me drive and determination, it has taught me discipline and principle in ways that cannot be taught in a classroom. The opportunity to come in, obtain your input, and overall support on my work has been a great privilege and I will continue to remember that throughout my years in the industry. I truthfully have come out of this experience with a clear vision of what I will work towards I continue to use things I have learned through the placement every day rather it be reference to the industry or common principle, that in which we always agreed on. The time I spent at the internship was the first opportunity I had to work in the industry and finally feel that I was working towards something that I moved to Toronto to do, permanently instilling a drive and determination inside of me, and for that i will be forever grateful. I have learned an incredible amount about the industry and myself, knowledge I would never receive in a classroom or at a different placement. You have shown me things in myself I was not sure were there, and am deeply appreciative for that.

Callum Thompson – George Brown

Part-time hours: 20 per week

Job Types: Part-time, Internship

Work remotely:

  • Yes

CLICK TO APPLY

Digital Marketing Strategist

Toronto, ON

Temporarily remote

$55,000 – $75,000 a year – Full-time, Permanent

Pilot PMR is looking for a digital marketer to join its award-winning team in Toronto. As a Consultant, you will be at the center of integrated marketing and communications campaigns for a wide range of clients: from innovative startups to high-profile public organizations operating across Canada and beyond. You will be a self-motivated professional who loves solving problems for which there aren’t ready-made solutions. And you’ll bring a rare combination of creativity and analytical thinking skills to work for your clients each and every day.

Skills and Experience (Required)

  • Proven tactical expertise in executing pay-per-click (PPC) campaigns that measurably achieve stated business objectives
  • Expertise applying advanced Google Analytics approaches (e.g., segmentation, channel reports, audience reports, custom reports, remarketing)
  • Experience conducting SEO research to inform PPC campaigns, site architecture, and content strategies
  • Working knowledge of Excel and Google Studio for data manipulation, analysis, trends and charting
  • Minimum 3 years’ experience as a digital marketer, preferably in an innovative agency or start-up environment
  • Exceptional written and verbal communication skills

Skills and Experience (Preferred)

  • A proven track record of growing online communities across social media platforms by combining earned and paid techniques, activating campaign ideas that build brand awareness and drive people to action
  • Experience setting up, monitoring and refining successful email marketing campaigns in-line with overarching marketing and brand strategies

Personal Attributes

  • You are highly entrepreneurial (read: you relish the opportunity to solve new problems for which there aren’t ready-made solutions)
  • You thrive when working collaboratively within multidisciplinary teams
  • You consider yourself a strong analytical and creative thinker
  • You are passionate about marketing and digital technology, and stay current with industry trends and best practices

Job Perks

  • Great colleagues
  • Competitive salary and vacation time
  • Progressive work environment
  • Health benefits
  • Professional development funding

Job Types: Full-time, Permanent

Salary: $55,000.00-$75,000.00 per year

Benefits:

  • Casual dress
  • Extended health care
  • Paid time off

Schedule:

  • Monday to Friday

COVID-19 considerations:
To keep all our employees, and the community, safe, all employees are working from home with no requirements to be or meet in the office.

Experience:

  • Strategy Development: 4 years (Preferred)
  • Digital Marketing: 4 years (Preferred)
  • Google Analytics/Studio: 4 years (Preferred)

Work remotely:

  • Temporarily due to COVID-19

CLICK TO APPLY

Head of Social Media & Digital Marketing

Toronto, ON

Remote

$60,000 – $80,000 a year

KBZ Inc. is a concept and project development studio located in Toronto, ON.

Current projects founded by the company include Wilbur Mexicana (if you’ve never heard of Wilbur, this role likely is not for you..locality matters for this role) as well as an under-development golf content & influencer marketing brand that has quickly amassed over 250K IG followers.

Wilbur has continued to thrive throughout the pandemic and the restaurant will be opening a second location summer 2022. Despite the popularity & success of Wilbur, from a design/marketing/social perspective, the brand has intentionally been left as a blank canvas until we can find the right in house partners to collaborate with.

The company is looking for a “jack/jill of all trades” pertaining to the Social Media & Digital Marketing component of the company although a strong foundation in video content creation/editing is a must. Candidates should have substantial skill and experience in the following areas:

  • Videography/Cinematography
  • Photography
  • Editing; Adobe CS, After Effects, Adobe Premier Pro, etc.
  • Content Creation & Copywriting
  • Basic Graphic Design
  • E-Commerce/Shopify
  • Facebook Business Manager
  • Must have an entrepreneurial spirit. Partnership/Ownership opportunities will be available. We’re looking for partners, not employees.

Annual Salary is negotiable (based on experience, talent, skill, accreditation etc). Ongoing travel to the United States will be required for golf content.

Company office is located in West Queen West although it will be up to you whether or not you want to primarily work at the office or work from home.

If submitting a resume, please also provide a link to your portfolio, social media, previous work, or anything that would be stylistically/artistically relevant. Thank you!

Expected start date: 2021-10-01

Job Type: Full-time

Salary: $60,000.00-$80,000.00 per year

Benefits:

  • Profit sharing
  • Stock options

Schedule:

  • Monday to Friday

Experience:

  • Content creation: 2 years (required)

Work remotely:

  • Yes

CLICK TO APPLY

Digital Marketing Specialist

Toronto, ON

Temporarily remote

$52,000 – $67,000 a year – Full-time, Permanent

Summary of Role:

The Digital Marketing Specialist will be responsible for managing the digital activity across a variety of channels, including SEO, Email, and Paid Media. Essentially the role is responsible for managing the strategy to drive both organic and paid online advertising programs to increase qualified traffic and sales. This also involves the day-to-day management and optimization of online marketing campaigns (search, display etc.).

Responsibilities

· Weekly and monthly reporting on the performance of digital marketing activities

· Oversee and analyze digital activities and provide regular recommendations on SEO, Paid, Email Campaign and Social Media activities to drive performance, sales, efficiencies and engagement

· Provide insight and recommendations on digital lead generation initiatives

· Implement monthly competitor analysis reports, proactively offering improvement recommendations

· Work with marketing team to ensure website content is fresh/relevant, in line with the SEO/content strategy

· Develop & execute a full-funnel paid media strategy

Qualifications

· 3-5 years experience preferably in an ecommerce environment

· Experience with e-commerce and CMS

· Must have WordPress experience and preferably experience with WooCommerce or similar

· Strong understanding of the various paid digital advertising channels and management of SEM/CPC platforms: Google AdWords, Instagram, Facebook

· 2+ years direct experience running Google Ads and/or bing campaigns, particularly Google Shopping campaigns

· Solid understanding of SEO principles and platforms and SEO strategies related to site architecture, keyword analysis, meta tags etc.

· Experience with optimization tools, preferably SEMRush

· Proven results in managing and driving digital projects with knowledge of Google/web analytics and performance reporting

· Demonstrated ability to verbally communicate complex technology concepts to management.

· Strong organizational and time management skills

· Highly motivated with ability to work independently and in teams

· Team player with a strong client-centered service approach – must demonstrate transparency and collaboration when working with clients and our team

For more information on ALLMAX Nutrition visit: www.allmaxnutrition.com

Job Types: Full-time, Permanent

Salary: $52,000.00-$67,000.00 per year

Schedule:

  • 8 hour shift
  • Day shift
  • Monday to Friday

Work remotely:

  • Temporarily due to COVID-19

CLICK TO APPLY

Digital Marketing Coordinator

Toronto, ON

$50,000 a year

Terroni is seeking a Digital Marketing Coordinator to join our passionate Marketing team, share our strong family values and love of Italian food, culture, and tradition. Beginning with our first small storefront on Queen West in 1992, we have grown to encompass nine restaurant locations in Toronto, including our two bakery restaurants operating under the banner of Sud Forno and our central kitchen, storefront, and cafe, Spaccio.

If you are a digital marketing aficionado with a passion for all things digital, we would love to have you consider a career with us. You will have the opportunity to work on exciting new digital projects and you can look forward to starting each work day in a place that will offer you challenges, opportunities and personal rewards. We offer a competitive salary, beautiful locations to work from, dynamic and interesting people with whom to work, and lots more.

Duties:

  • Develop digital marketing strategies that help achieve marketing objectives from growth to conversions
  • Collaborate with team members on marketing campaigns
  • Manage company website with responsibilities such as general upkeep and maintenance, new page development, optimizing media and content, track analytics and conduct user experience research for development of upcoming new website
  • Maintain and grow company e-commerce store with responsibilities such as general upkeep, organization of products and their categories, new product listings, working closely with marketing team to coordinate content creation and analysis of insights to improve and further develop website interface and experience
  • Strategize and manage ads on Facebook, Instagram and Google from identifying objectives, targets and appropriate placements to optimizing spend and performance based on insights
  • Collaborate with marketing team on social media strategy, content creation and calendars
  • Collaborate with marketing team on email marketing strategy from campaign automation to audience optimization
  • Lead Google My Business, OpenTable and DoorDash maintenance and upkeep
  • Evaluate analytics and insights from all digital channels and asses and report performance against identified goals
  • Verify that all marketing collateral remains on brand and follows the company’s style guides

Qualifications:

  • Fluency in written and oral Italian favourable
  • Degree in Marketing/Media/Communications or related field
  • 2+ years of experience in the digital marketing field
  • Proven success in strategizing digital campaigns that have achieved Marketing objectives
  • Thrive under pressure when needed and in a fast and multi-project environment
  • Excellent time management and organizational skills
  • Passion for all things digital
  • Proficient with Shopify, Facebook and Google Ads, WordPress, Mailchimp, Social Media Platforms and ability to evaluate analytics to gain insight and suggest enhancements
  • Base knowledge of Adobe Creative Cloud

Salary: $50,000 + Benefits

CLICK TO APPLY

Digital Marketing Manager

About Us

Peninsula Employment Services Limited (“Peninsula”) is a provider of outsourced human resources solutions, including employment relations advice, health and safety advice and legal assistance to small and medium-sized businesses located throughout Canada. Peninsula currently operates in the U.K., Ireland, Australia, New Zealand and Canada, and employs over 1,500 people globally. Peninsula opened its first Canadian office in September 2017 and has quickly become one of the fastest growing companies in Ontario, Alberta, and British Colombia.

Job Purpose

To manage effectively and own the digital marketing strategy and tactics of the business, focusing on activities which drive new customer acquisition, customer retention and revenue growth. To improve digital marketing activities and implement best practice marketing automation. To deliver a digital marketing program which exceeds our prospects’ expectations and provide support to our growing customer base across Canada.

Job Overview

You will lead our PPC, SEO, marketing automation and digital copywriting functions, and will work with a variety of stakeholders across other departments. The ideal candidate will have a proven record of working within digital marketing and be skilled in driving lead generation, devising and implementing sales campaigns. You will also work closely with our sales teams, seeing through the lead cycle end to end.

Day-to-Day Responsibilities

  • Build digital marketing strategy with plans and how this will be implemented to ensure the business has an optimised online presence. The focus being on website management, lead generation and supporting channel activity
  • Develop, own, implement and measure online and offline marketing plans which drive the company’s annual growth goal
  • Ensure the effective management campaigns to maximise new opportunities for the company
  • Support sales with campaigns, programs, and initiatives
  • Manage the PPC specialist, SEO manager, automation manager and copywriter to ensure their focus is in the right areas and marketing efforts aligned
  • Work with stakeholders and the marketing team to effectively manage our marketing budget and drive better ROI, campaign efficiency and cost management
  • Work closely with the sales team on lead generation strategies and be a key contributor in driving leads through multi-channel marketing campaigns across mail, email, paid digital, events, amongst other sources

What you bring to the team

  • Minimum 4 – 5 years’ experience in a B2B marketing or equivalent marketing experience
  • Experience of leading a team preferred but not essential
  • A highly motivated self-starter, with a proven track record of driving commercial growth through execution of a robust marketing strategy in a fast paced, results-driven environment
  • Excellent communication and presentation skills to senior stakeholders.
  • Commercially astute with a proven track record of growing online sales in a large organization.
  • Broad understanding of multiple website platform skill sets including, SEM, e-mail, re-targeting, SEO, CRM
  • Measurable success in a customer acquisition, loyalty & retention focused role.

Experience working on managing and monitoring marketing ad campaigns ROI

  • Experience using analytics tools to measure and optimise performance

Why Work for Peninsula?

Peninsula has been voted one of the best companies to work for two (2) years in a row by the Glassdoor Awards. Peninsula is a rapidly growing global company and expanded its operations to western Canada in 2019. Peninsula is a highly motivated enterprise that promotes an entrepreneurial culture. Peninsula is committed to an inclusive, equitable and accessible workplace where all employees are valued. Accommodations are available upon request for candidates participating in our selection process.


CLICK TO APPLY

Digital Performance Specialist

Miele is the world’s largest family owned and operated appliance company with more than 20,000 employees worldwide. Established in 1899 (Gutersloh, Germany), Miele remains committed to its owners, employees, customers, suppliers, the environment and its community.

With a clear focus on manufacturing the highest quality household appliances in cooking, refrigeration, coffee machines, dishwashers, washers and dryers, vacuum cleaners as well as appliances for use in commercial operations (“Miele Professional”), Miele strives to be the World’s Most Trusted And Desirable Premium Brand.

Are you looking to join a trusted, exciting, and premium brand located in Vaughan? Do you have a passion for success, innovation, and continuous improvement? Our philosophy – Immer Besser (Forever Better) reflects not only the passion for our products but also our people.

Reporting to the Head of Digital and online marketing, this individual is responsible for the planning and execution of digital campaigns and direct marketing across Canada, as well as analyzing current activities from performance perspective to identify opportunities to drive growth and return on investments.

This will include the day-to-day management of digital campaigns in different channels, Google Analytics accounts, dashboards and eCRM programs.

  • Tune and edit Google Analytics accounts to set up views for campaigns
  • Lead the conceptualization and development of any new digital campaigns
  • Drive all CRM activities both from strategic and tactical perspective
  • Evaluate our target audience, use our database for development and detailization of consumer insights
  • Analyze competitors ‘ marketing activities
  • Analyze the performance of all online promotion channels
  • Digital campaigns’ optimization, data reports’ collection and presentation
  • Lead agencies in the areas of digital advertising
  • Manage document flow within the area of responsibility
  • Ensure implementation and setup of Google Analytics/Tag Manager on relevant web pages
  • Compile reports and insights utilizing data from analytics tools (Google Analytics / dashboards)
  • Ability to create new content/edit existing product content for accuracy

Requirements:

  • Bachelor degree in Marketing, Business or Commerce, ideally with a focus on digital marketing
  • 3-5 years of experience in digital / e-commerce
  • Exceptional attention to detail and impeccable proofreading ability
  • SEA/SMA expertise and experience, as well as web analytics, specifically Google Analytics (GA Advanced certificate is an asset)
  • 360-degree knowledge of digital tools and formats (XML / CSV, Google Ads / Facebook Adsmanager, digital video formats, SocialBakers etc.)
  • Experience with privacy compliance topics relevant to digital communication
  • Advanced MS Office skills, in particular MS Excel and MS PowerPoint
  • Knowledge and experience in SAP, OpenText, SharePoint, Adobe Photoshop and InDesign are considered an asset
  • Fluent English, French skills are an asset

Job Type: Full-time

Salary: $70,000.00-$75,000.00 per year

Schedule:

  • Monday to Friday

CLICK TO APPLY

Digital Marketing Intern

The Company:

ALPHASHINE is an automotive start-up that specializes in professional detailing and aesthetic solutions.

Our Mission:

The organization’s primary focus is to change the way consumers experience and use automotive services globally. AlphaShine is striving to achieve such goals by focusing on delivering a unique customer experience through the creation of a conveniently placed, easily accessible, and quality-focused business.

Our Values:

  • To Provide the Finest Quality of Service
  • Deliver an Unmatched Customer Experience
  • Create Unparalleled Value
  • Have the Finest Attention to Detail

The Position: Digital Marketing Intern Fall 2021 (September – December)

We are currently looking for a 3rd/4th year BBA/Commerce undergraduate student or a recent grad who is looking to join a fast-paced start-up. As our Digital Marketing Intern, you’ll be managing our social media and online platforms and assisting with the daily management of our members and clientele.

Responsibilities:

– Collaborate with the Content Creator to create amazing content to be posted across our social media channels (Facebook, Instagram, LinkedIn, Youtube)

– Plan, edit, and write captions for content weekly

– Manage day to day social media content

– Write weekly blogs and reach out to accounts to boost our SEO

– Participate in brainstorming sessions to share ideas and help define strategies

– Create and manage Facebook Ads

– Research and implement other strategies to help boost our social media followers

– Collect and analyze metrics from social platforms, Google Analytics, SE Rankings

– Update and maintain member records

– Assist with other marketing duties

Requirements:

– Currently enrolled as a 3rd/4th year BBA/Commerce student or recent grad

– Proficient with all social media channels

– Excellent communication and writing skills

– Ability to work in a fast-paced and collaborative environment

– Collaborative, creative, strong attention to detail

– Proficient with Adobe Photoshop and Illustrator a plus

– You’re eager to learn and question everything

– Knowledge of SEO a plus

University/College credit is offered for students who require work placement.

Contract length: 4 months

Job Types: Full-time, Internship

Salary: $14.25 per hour

Benefits:

  • Casual dress
  • Company events
  • On-site parking

Schedule:

  • 8 hour shift
  • Monday to Friday

Work remotely:

  • No

CLICK TO APPLY

Digital Marketing Associate

North York, ON

DIGITAL MARKETING ASSOCIATE, The Successful Investor Inc.

We are a growing wealth management and investment publishing firm with 25+ years’ experience in subscription marketing and independent portfolio management.

The Successful Investor is actively seeking a Digital Marketing Associate who will provide high quality digital support and contribute to the continued growth of the organization.

Working in concert with the Marketing team, the ideal candidate will have a minimum of 3 years of progressive experience working in digital marketing.

The role of the Digital Marketing Associate is to manage and deploy marketing communications through email and on the website. Under the oversight of the Director of Marketing this role will also report and analyze channel performance and contribute to the annual plan.

KEY RESPONSIBILITIES


Email Production

  • Contribute to the development of the channel strategy/annual plan.
  • Deploy, monitor, and report on all email campaigns.
  • Analyze current email marketing campaigns and make recommendations for improvement.
  • Manage automation workflows, list pulls and segmentation strategy.
  • Test, test and more testing.


Website Management

  • Contribute to the development of the channel strategy/annual plan.
  • Oversee our email capture activities, i.e., free reports, popups, etc.
  • Manage website content and its performance.
  • Work with our website partner to manage the site.
  • Schedule and execute updates to our evergreen content for SEO.
  • Use Google Analytics to understand browsing behaviour and suggest ways to improve conversions.


Social Media

  • Develop and implement marketing strategies for our (modest) social media presence.
  • Monitor performance and making necessary changes to ensure positive ROI.


Other

  • Assisting with additional tasks and duties, as required.


REQUIREMENTS

  • Post-secondary diploma or degree in marketing, digital studies, or related business discipline.
  • 3+ years in progressive digital marketing roles; broad marketing channel experience with a focus on web production, web design and email campaign deployment.
  • Experience with email marketing.
  • Experience using a CMS (WordPress preferred), Revive and Dreamweaver, and Unbounce.
  • Experience using HTML (moderate to high skill level, CSS preferred).
  • Project management skills (Planning, Time Management, Scheduling, Communication).
  • Strong analytical skills with the aim of uncovering actionable insights.
  • Solid understanding of workflow processes and systems within a marketing/sales cycle.
  • Design skills are an asset.
  • Detail oriented, thorough, and organized.
  • Must own decisions, tasks, and responsibilities.
  • Interested in and passionate about personal finance/investing.

Located near Yonge and Sheppard in Toronto, The Successful Investor offers a vibrant culture in a growing firm committed to providing a diverse, inclusive, accessible, and accommodative workplace.

Pre-employment credit check and background check is required.

The Successful Investor Inc. welcomes and encourages applications from people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process.


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