Company: Intrepid Travel

Location: Toronto, ON

Expected salary:

Job date: Sun, 27 Oct 2024 03:32:27 GMT

Job description: We are looking for a passionate and results-oriented North America Marketing Manager with a strong background in performance marketing and the execution of tactical and product-focused campaigns. Reporting into and working alongside the Head of Marketing, NA, you will be at the forefront of driving customer acquisition, engagement, and revenue growth across the North American market. You’ll become a champion for our North American customers, gaining deep insights into local seasonality, market trends, and consumer behaviours. Your expertise in identifying and leveraging the most effective channels will ensure we reach the right audiences at the right time, maximizing our impact. With a hands-on approach, you’ll collaborate across teams to plan, execute and optimize targeted marketing strategies that elevate our product offering and grow our customer base.This is a Full-Time Permanent Position that will operate on a hybrid basis out of our office in Toronto, Ontario.Some of the experience you’ll bring with you may include:5+ years of experience in performance marketing, digital advertising, or growth marketing, preferably within travel, e-commerce, or consumer-focused industries.Thorough understanding of digital marketing channels (social, search, programmatic, connected TV) and experience overseeing digital marketing budgets and agency partners.Proven expertise developing and executing customer-focused marketing strategies, with a strong understanding of local market trends, seasonality, and consumer behaviour in Canadian and US markets.Proven ability to plan and execute tactical marketing campaigns that drive customer acquisition and revenue growth, with strong analytical and data-driven decision-making skills.Experience identifying and utilizing local marketing channels to effectively engage target customer segments.Experience acquiring new partnerships and leading co-marketing campaigns including planning, execution and reporting.Exceptional project management, communication, and collaboration skills, with experience managing internal teams and external agency relationships.Our people reflect the diversity of our customers and the communities we visit:
Intrepid is made up of 58 nationalities across 46 countries, and we recognise that diversity makes us a stronger business. We support a culture where people can be themselves and encourage applications from people of all backgrounds. Including First Nations People, LGBTQI+ people, those living with a disability, or from disadvantaged backgrounds, and all people from different ethnicities, races, and religions.Rewarding and developing our people is important to us, some of our work perks include:

• Flexible work options, such as work-from-home options and the ability to ‘work from anywhere’ 4 weeks a year
• A free Intrepid trip every year, plus generous discounts for families, and close friends
• 5 extra days of leave a year for use on Intrepid trip’s
• A minimum of 10 weeks paid parental leave for all parents, and other additional leave provisions.
• Access to e-learning platforms, professional development and mentor programs
• 20 hours of volunteer leave every year to use on causes most important to you
• Employee Assistance Program, a 24/7 service that offers counselling for you and your family

We are Real. Together. Ambitious. Impactful. These are our values and to us they’re more than just words, they are the pillars of our success and every day it’s our people and the work they do that bring them to life.At Intrepid ensuring diversity, equity, and inclusion is an important part of our recruitment process. If you require a reasonable accommodation to submit your application, please email careersupport@intrepidtravel.com with your name, location, and the accommodations you need, we will then be in touch to support your application.

Intrepid is seeking a North America Marketing Manager with experience in performance marketing to drive customer acquisition and revenue growth. The ideal candidate will have knowledge of digital marketing channels, customer behavior, and local market trends. This full-time role in Toronto offers flexible work options and various employee perks. Intrepid values diversity and inclusion, encouraging applications from individuals of all backgrounds. Accommodations for the recruitment process are available upon request.