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STRATEGIC BUSINESS DEVELOPMENT MANAGER – State of Florida – Orlando, FL

Company: State of Florida

Location: Orlando, FL

Expected salary: $80000.18 per year

Job date: Thu, 06 Nov 2025 07:51:22 GMT

Job description:

Job Description: Marketing and Communications Coordinator

Position Overview:

We are seeking a detail-oriented and dynamic Marketing and Communications Coordinator to support our marketing initiatives, public relations efforts, and promotional activities. This role will involve collaborating with both internal teams and external partners to create comprehensive reports and strategies using various digital marketing tools and the Microsoft Office Suite (Word, Excel, Outlook, PowerPoint).

Key Responsibilities:

  • Digital Marketing: Utilize digital marketing tools to develop and implement strategic marketing campaigns. Analyze performance data to enhance marketing effectiveness.

  • Reporting: Create detailed reports to evaluate marketing performance, using Excel for data analysis and visualization. Summarize key findings and propose actionable recommendations.

  • Collaboration: Work closely with internal departments and external partners to coordinate marketing and promotional activities. Facilitate effective communication to ensure alignment on goals and strategies.

  • Public Relations: Assist in the development and execution of PR strategies to enhance the organization’s image and reach. Draft press releases and manage media relations.

  • Promotional Activities: Support the planning and execution of promotional events and initiatives, contributing to event logistics, materials, and follow-up.

Qualifications:

  • Proficiency in Microsoft Office Suite (Word, Excel, Outlook, PowerPoint) and familiarity with digital marketing tools.
  • Strong analytical skills with the ability to interpret data and generate reports.
  • Excellent communication skills, both written and verbal, with a focus on collaboration and teamwork.
  • A proactive approach to managing multiple projects and deadlines in a fast-paced environment.

Preferred Qualifications:

  • Experience in marketing, public relations, or a related field.
  • Knowledge of social media platforms and marketing strategies.

Join our team and contribute to impactful marketing and communication efforts that drive positive engagement and results!

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