Marketing Manager, IT Infrastructure, Cloud & CybersecurityRicoh3.4Mississauga, ON+2 locations Create the 12 month campaign strategy that is aligned to the buyer’s journey: digital marketing, content marketing, social media, sales communications, events,… 17 days ago

Marketing Manager, IT Infrastructure, Cloud & Cybersecurity

The Marketing Manager, IT Infrastructure, Cloud, and Cybersecurity will be responsible for creating the go-to-market strategy for Ricoh IT Services and Solutions. You will be the expert in the offering as well as the buying committee, buyer journey, buyer needs and watering holes for the target audience. You take an outside-in, customer centric approach to everything you do. You will partner with demand generation, marketing communications, field marketing, sales, and portfolio management to create the engagement strategies, launch plans, content, messaging and campaigns. Success is measured by increased awareness, buyer engagement, demand creation and revenue.

Duties and Responsibilities:

  • Research, develop and deploy buyer personas and journeys using a deep understanding of target buyer needs, the buying decision process, scenarios, and variations.
  • Create a buyer needs map and messaging architecture for all appropriate solutions and services.
  • Build the go-to-market plan to support prioritizing and aligning target audiences, developing effective messaging, value propositions and building content architecture for customers and prospects.
  • Create the 12 month campaign strategy that is aligned to the buyer’s journey: digital marketing, content marketing, social media, sales communications, events, and lead nurture/demand generation
  • Together with the portfolio, field, and communications teams, develop and execute message maps, value propositions at the campaign, category and solution level
  • Working with SMEs, lead the creation of content and advertising: case studies, videos, website, blog posts, banners, brochures, press releases, sponsorship activations etc.
  • Collaborate with the cross functional resources necessary for successful launches and campaign success
  • Create, maintain, and execute buyer engagement calendars, budgets, and manage projects effectively and on time
  • Set, track, and achieve goals, KPIs and budgets for all activities: revenue, opportunities, MQLs, CPC, CTR, etc.
  • Ensure all marketing collateral and activities are aligned to our brand position and brand standards
  • Ensure approval processes are met
  • Regularly report on marketing’s activities and results to executive management
  • Work with partners to identify opportunities for go-to-market with co-branded and focused messaging, campaigns, events etc.
  • Understand market trends, the vendor landscape, competitive activity to stay current with industry skills, trends, and emerging tactics
  • Brief and coordinate the work of internal resources and agencies
  • Manage agency relationships and contracts
  • Other duties as required.

Education and Experience:

  • Post-secondary education in Marketing, Communications and/or PR
  • 5-7 years progressive marketing experience with experience in B2B and/or related industries.
  • Demonstrated record of success and relevant work experience in roles with increasing complexity and responsibility.
  • Experience developing, executing, and optimizing integrated marketing campaigns including digital, social media, search, email, advertising, events and content creation.
  • Experience balanced in strategic planning and execution – a keen ability to operate at a high level strategically with the energy to “roll up the sleeves” and ensure that the marketing plans are successfully executed.
  • Proficient in Excel, PowerPoint, Word.
  • Experience with Google Analytics, SEO, best practices and MAPs

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Job Types: Full-time, Permanent

Benefits:

  • Dental care
  • Extended health care
  • On-site parking
  • Paid time off
  • RRSP match
  • Vision care

Schedule:

  • Monday to Friday

Marketing Manager, IT Infrastructure, Cloud & Cybersecurity


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newSocial Media Content CreatorNewAge Products Inc3.9Toronto, ON+2 locations•Remote Salary and bonus is based on experience and highly competitive for the right candidate. Create videos to support our monthly marketing objectives. 3 days ago·More…View all NewAge Products Inc jobs – Toronto jobsSalary Search: Social Media Content Creator salaries in Toronto, ONSee popular questions & answers about NewAge Products Inc

SPECIAL NOTE* The teams at NewAge Products Inc. are taking every precaution to ensure the health and safety of our employees and those that we interact with. Until further notice, all interviews will be held virtually, with arrangements made to accommodate your schedule and technology preference. Our teams continue to work under a Hybrid model, with the ease of having our Vaughan office accessible for collaboration and/or quiet workspace. Successful candidates will complete virtual training and perform work remotely.
Headquartered in Vaughan, ON, with employees in Canada, the US, China and India, NewAge is an industry-leading manufacturer and distributor of premium home improvement solutions.
Our products are sold through major online retailers such as Lowes, The Home Depot, Costco, Amazon, and Wayfair as well as our own e-commerce site. But what makes us unique is that we provide a truly cohesive customer experience, from free expert assistance designing and planning new spaces to delivery and professional installation.
Our collaborative, inclusive team atmosphere nurtures personal growth, career advancement and job satisfaction, as evidenced by our certification as a Great Place to Work in Canada and our 4.4 out of 5 rating on Glassdoor.
With tremendous pride, we continue to receive a growing number of industry accolades including over 75 unique product patents, awards for our team of expert designers, prominent ranking on the Profit 500 list of Canada’s fastest growing companies, and the naming of our founders to the Top 40 under 40 in Canada by BNN Bloomberg.
As our journey to becoming the preferred choice for premium home improvement solutions continues, we’re adding ambitious, driven, passionate members to our team who are inspired to be their best and ready to make a difference.
Do you love social media? Are you creative? Are you a savvy content creator? Then you should apply for this position at NewAge today!
Our Social Media Content Creator will be responsible for developing and curating engaging video content for our social media platforms. This includes producing native content on platforms such as TikTok, producing and editing videos for YouTube, plus others. Truly a dream job for social media content creators interested in a marketing career.
You will be part of a newly established social media team with opportunities for growth. You will support marketing asset production and support our various organic campaigns designed to grow our social media audiences and build brand advocates.
Job Responsibilities:

  • Help ideate content that will resonate with our audiences
  • Draft and schedule content for social platforms
  • Create videos to support our monthly marketing objectives
  • Produce and edit videos as part of a series on YouTube
  • Produce reactionary content that is trending online, while staying on brand, with a focus on TikTok
  • Attend team meetings and presentations
  • Contribute to the growth of our brand presence on social media
  • Other duties as assigned

**What we are looking for:

  • 3+ years of experience as a videographer, content creator or an equivalent combination of education and work-related experience.
  • Portfolio with applicable references.
  • Comfortable with copywriting
  • Knowledge of the Adobe Creative Cloud suite
  • Ability to take initiative to achieve departmental and corporate objectives
  • Excellent design skills and ability to present work
  • Able to work and research independently
  • Has a critical eye on the market and current trends
  • Brings newness to the design process through exploratory thinking and execution
  • Ability to work with a team and maintain a high level of professionalism and discretion
  • Must possess excellent communication skills and have a positive, upbeat attitude
  • Must be able to juggle multiple projects at once
  • Must have strong self-motivation and time management with superior attention to detail
  • Thrives in an environment of change
  • Working Conditions: *
  • Able to work remotely or from office location
  • Occasional local travel / valid driver’s license required

NewAge Offers:

  • Salary and bonus is based on experience and highly competitive for the right candidate
  • Benefits package
  • An opportunity within a growing, fast-paced company, well established in its industry
  • Fun! We celebrate successes, and hold special events to build strong teams.

How to Apply:
If you’re intrigued by job profile described above, we invite you to apply with your resume and cover letter illustrating how you would be an ideal fit with our team. We thank all interested candidates for applying, and will contact those who qualify for an interview. No phone calls please. Offers of employment are contingent on the successful completion of a thorough background check.
Headquartered in Vaughan, Ontario, with employees in the US, China and India, NewAge is committed to being a trusted brand in the home improvement industry by offering unique products, exceptional value and a best-in-class customer experience.
As a company, our core values are to simplify the complex, respect the dignity of all people, operate with integrity and openness, recognize our responsibility to the team and take a customer centric approach to everything we do.
If you identify with these values, you could be a great fit and valued member of our team!
NewAge Products is an equal opportunity employer, committed to inclusion and diversity. We provide employment accommodation in accordance with the Ontario Human Rights Code and the Accessibility for Ontarians with Disabilities Act. If contacted for an employment opportunity, please advise Human Resources if you require any accommodation.

Job Type: Full-time

Work Location: Multiple Locations

Social Media Content Creator


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Digital Marketing Client Success ManagerPatient NewsToronto, ON+2 locations$50,000 – $70,000 a year Main contact for your assigned clients for digital marketing program management. 2 years+ experience with a digital agency, managing client success with an… 11 days ago·More…View all Patient News jobs – Toronto jobsSalary Search: Digital Marketing Client Success Manager salaries in Toronto, ON

For over 28 years, Patient NEWS has helped dentists and dental groups stand out in their communities and grow their revenues by providing a full suite of marketing solutions, business intelligence tools, leading dental software technology, and business support. If you are looking for a fast-paced and fun place to work, with a positive and supportive culture, that values hard work AND play, this position could be for you.

We are excited to welcome an experienced Digital Client Success Manager with marketing agency experience to join our growing team. You are a self-starter who takes pride in going above and beyond to ensure client satisfaction. You are detail-oriented, analytical and tech-savvy and can confidently analyze and communicate digital marketing campaign results. You are analytical by nature and will monitor the health of your client’s digital campaigns to ensure they are on track to meet their goals. You are a strong communicator and collaborator and take pride in and ownership of your client’s success. You are confident in identifying and realizing upselling/cross-selling opportunities, in collaboration with our sales team.

What you will be doing:

  • Quickly learn and understand Patient News’ unique value proposition, products, and services.
  • Main contact for your assigned clients for digital marketing program management.
  • Regular client reviews for performance updates providing support and recommendations.
  • Facilitate client changes to Website, SEO & PPC campaigns
  • Monitor the health of digital media campaigns and collaborate with Digital Specialist for optimization.
  • Exceed expectations on client communication and response time.
  • Analyze and report on digital campaign(s) success.
  • Maintain accurate, complete, and timely records within the CRM.
  • Eager to learn, and with our support, you will stay current with the latest digital technology and marketing trends.

The Ideal Candidate:

  • 2 years+ experience with a digital agency, managing client success with an understanding of digital marketing, Website Development, SEO & PPC.
  • Experience overseeing and discussing Google AdWords campaigns, Google Analytics results, Social Media Ads, SEO programs, and web development projects.
  • You have amazing communication skills – you are articulate and get to the point quickly and clearly.
  • Good organizational skills including time management, prioritizing, meeting deadlines, detail-oriented.
  • You are a great listener. You know how to control a conversation to receive and share information expertly.
  • Tech-savvy
  • Ability to collaborate effectively with team members and cross-functionally.
  • Quick thinker and problem solver – you learn fast and can think quickly on your feet.
  • Strong analytical skills
  • You embrace, adapt, and contribute positively to an ever-changing environment.
  • Excellent knowledge of MS Office/Google Suite.
  • Google Analytics Certified a benefit.
  • Post-secondary education in business or marketing an asset.

Position compensation range is $50,000 to $70,000 – a combination of salary, commissions, quarterly/annual bonus opportunities.

After COVID restrictions, you will be required to attend meetings and events at our Haliburton head office and some business travel may be required.

Patient News has been the recipient of many awards including Top 100 Employer – as compared to more than 70,000 companies across the country – for four consecutive years. We have received multiple awards for graphic design, direct marketing, and our environmental efforts. Our clients give us a Net Promoter Score (NPS) of 86, putting us at the same extraordinary level of service as Zappos and Amazon. We’re in good company!

Expected start date: September 2021

Job Types: Full-time, Permanent

Salary: $50,000.00-$70,000.00 per year

Application question(s):

  • Are you within a reasonable distance from Haliburton, Ontario Head Office and willing to attend on-site meetings, training and company events (after COVID restrictions lift)?
  • Would you be willing to relocate to a commutable distance from Haliburton, Ontario Head Office?

Experience:

  • Digital Marketing: 2 years (preferred)

Digital Marketing Client Success Manager


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