newSocial Media ManagerAda Inc.Toronto, ON Support marketing programs by writing and editing organic social post copy. You help Ada to maintain its position as a thought leader, support marketing… 5 days ago·More…View all Ada Inc. jobs – Toronto jobsSalary Search: Social Media Manager salaries in Toronto, ON

We’re Ada. We’re an ambitious global team that enables businesses around the world to provide incredible customer experience. Our AI-powered platform has automated over 1 billion customer interactions for some notable enterprises, including Zoom, Facebook and Shopify. We recently raised Series C funding of $130M by Spark Capital (early investors of Twitter, Slack, Snapchat), and we’re officially a Canadian unicorn with a $1.2B valuation!
You can learn more about the founding of our company here. Just as the field of machine learning continues to advance, so do we. And it is the passion of our people and dedication to our craft that continues to drive our dramatic growth.

We are inspired every day by the opportunity to pioneer a new industry, and welcome those who want to join us.
We are looking for a motivated and ambitious Social Media Manager to join our highly collaborative brand team. You will shape and implement a successful social content strategy that boosts brand reputation, demand generation, and talent acquisition goals for Ada. You help Ada to maintain its position as a thought leader, support marketing programs, and recruitment marketing with a social content strategy that ensures audience-centric content is available through a mix of channels that maximizes engagement and delivers measurable results.

About You

    • You have 4-6 years relevant social media, communications, or marketing experience.
    • You have history of developing and managing editorial calendars and organization workflows.
    • You are a creative and innovative thinker with the ability to take complex topics and distill into unique, data-driven, and actionable content.
    • You have experience with data and measuring social media through a range of tools including Google Analytics and Social Platforms.
    • You are a great team player and knows how to prioritize tasks in an efficient manner with little direction.
    • You have a willingness to embrace change, feedback and to adapt strategies on the fly.

Nice to haves

    • Ability to work with design templates to create social graphics.
    • Experience working with photo and video editing technology.


Outcomes

    • Manage corporate social media channels including LinkedIn and Twitter, develop strategies to maximize our reach, increase engagement and measure results.
    • Support marketing programs by writing and editing organic social post copy.
    • Develop plans and proactive social media tactics to support product announcements, corporate news, and marketing campaigns.
    • Developing and establishing strategies for audience engagement and growth.
    • Setting key performance indicators (KPIs) for social media campaigns, such as targets for a certain number of shares or likes and measuring a campaign’s performance against the KPIs.
    • Supervise all aspects of social media interaction between customers and the company.
#L1-NA1

About Us
Ada is a rapidly growing digital first company in a thriving AI ecosystem. We optimize our communication, collaboration and generally, the way we work for the digital world instead of in-person. With flexible working hours, together we’ll determine a schedule that fits your style and the requirements of your role.

We are backed by world-class investors, including Spark, Accel, FirstMark, Bessemer Venture Partners and Version One. We provide our employees with competitive compensation, great health benefits, and ownership in our company. Our work is rooted in authenticity, courage, empathy, and simplicity. We use these values to create a culture that encourages groundbreaking results, career progression, and community investment.
Ada is an equal opportunity employer. In fact, diversity is what drives our success – it’s at the core of how we hire, communicate, and work. Like our Platform, we are inclusive to all, and combine our diverse backgrounds, skill sets and thinking to build the best experiences for our clients and their customers.

Social Media Manager


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Digital Campaign SpecialistVaricentToronto, ON Plan, manage and optimize conversion-based digital media programs (paid and organic), including SEM, display and video advertising, social media marketing and… 30+ days ago·More…View all Varicent jobs – Toronto jobsSalary Search: Digital Campaign Specialist salaries in Toronto, ON

Varicent is the industry leader in developing Sales Performance Management (SPM) software, enabling businesses worldwide to Plan, Operate and Pay effectively to drive sales performance and growth.
A named Leader in the Gartner Magic Quadrant for Sales Performance Management seven times in a row, Varicent was founded in 2005 when we pioneered sales performance management software. Evolving quickly to become the fastest growing software company in North America according to Deloitte’s Fast 50™ in 2010, Varicent was acquired by IBM in 2012 and has since been re-founded as an independent global business serving mid-size and enterprise clients with our full suite of solutions to assist in smarter territory and quota planning, efficient lead to revenue operations, and the fastest and most flexible way to pay sellers accurately and on-time. We are looking for talented, driven people that can make an impact across our organization.
Our Digital Marketing Team is looking for a Digital Campaign Specialist to assist in the development and execution of our digital marketing campaigns. We’re looking for someone who has a deep understanding of the omni-channel digital space and expertise in leveraging digital media to significantly impact the growth and development of the business.


What you’ll do:

    • Collaborate with broader Marketing Team and cross-functional teams to develop and refine our B2B digital marketing campaigns to increase reach, engagement, conversion, brand awareness, acquisition and retention
    • Build thoughtful and robust digital audience profiles, combining interests, behaviors, affinity and demographic factors for purposes of campaign targeting and retargeting
    • Plan, manage and optimize conversion-based digital media programs (paid and organic), including SEM, display and video advertising, social media marketing and programmatic marketing to drive growth through digital lead generation
    • Continually test and optimize acquisition channels, audiences, bidding strategies, targeting tactics, ad units, copy, creative and landing pages to maximize digital ROI
    • Set, monitor and report on performance metrics and budgets for digital media campaigns across all levels of the conversion funnel

What you’ll bring to Varicent:

    • Bachelor’s degree or diploma in digital marketing or related field; or equivalent years of combined education and experience
    • Minimum two years’ experience of active, hands-on digital marketing across search, display, paid social, programmatic
    • Previous experience marketing in the B2B technology and/or SaaS-based space preferred
    • Strong technical knowledge of current ad technologies, including but not limited to Google Ads, LinkedIn Business Manager, Facebook Business Manager
    • Demonstrated experience with A/B testing and digital media optimization
    • Results-oriented and process-driven, with high expectations of self and team
    • Advanced analytical capabilities, with strong working knowledge of Google Analytics and other analytics platforms
    • Ability to interpret data and to extract meaningful themes that advise future marketing strategies
    • Excellent oral and written communication skills
    • Solutions-focused, results-driven and positive work ethic
    • Previous agency experience an asset
Varicent is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. Varicent is committed to compliance with all fair employment practices regarding citizenship and immigration status.

Digital Campaign Specialist


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newSocial Media ManagerThe Crump Group Inc.Brampton, ON$55,000 – $70,000 a year Work with sales and marketing teams to build concepts and manage organic social content creation that support the established marketing plan. Today·More…View all The Crump Group Inc. jobs – Brampton jobsSalary Search: Social Media Manager salaries in Brampton, ON

Job Title – Social Media Manager

Department– Sales/ Marketing

Years of experience – Minimum 2-3 yrs.

Position Type– Permanent

The Crump Group is a family founded company specializing in the creation of premium pet treats and foods based in Brampton, Ontario. Our mission is to improve the lives of our pets through the creation of products aimed at protective and preventative health. We are leaders in the Canadian market because of our commitment to offering safe, superior quality, diverse and innovative products. Join The Crump Group team as we continue to figure out ways of bringing peace of mind to customers, health to their companions, and much-needed change to the way people feed and care for their pets.

Job Overview and Responsibilities

We are looking for an experienced, passionate and creative Social Media Manager to join our team. As a Social Media Manager, you will be responsible for developing and implementing our Social Media strategy in order to increase our online presence and improve our marketing and sales efforts. You will be working closely with Marketing and Sales departments.

· Produce and execute an organic social media strategy and editorial calendars to grow the brands, drive traffic and engage our audiences on various social media channels such as: Instagram, Facebook, LinkedIn, Pinterest and Tik Tok

· Work with sales and marketing teams to build concepts and manage organic social content creation that support the established marketing plan

· Publish and create short product videos. Imagine concepts for campaigns as well as execute them

· Monitor activity on respective social media platforms, engage in conversation and encourage interactions, including collaborating with influencers as needed

· Manage customer inquiries, comments or complaints in a timely manner

· Develop brand awareness and increase social fan base through an active network of brand ambassadors, influencers and loyal customers

· Identify opportunities in user-generated content and exploit them to increase the relativity and authenticity of the brand

· Analyze and present the performance of social media content and make adjustments / recommendations based on the data

· Create monthly and quarterly reports on social media, as well as by campaign

· Build and maintain media lists, research key media and influencers, and develop press kits

· Manage the planning of public relations and influencer events, as well as new product and campaign launches

· Track and manage budget for all social media and PR initiatives (content creation, influencer relations, advertising)

Recipe for Success:

  • University degree or college diploma in a field related to Marketing, social media, or Communications
  • Minimum of two (2) years of experience in community management or in a similar position
  • Social media expertise and excellent technical and strategic knowledge of emerging platforms (Facebook, Instagram, LinkedIn, Tik Tok …)
  • Fluency in French and English, both oral and written

· Basic knowledge of computer graphics, photo and video editing (proficiency with Adobe Creative Suite an asset)

  • Autonomy and ability to work in a fast-paced changing work environment
  • Analytical spirit, rigor and discipline
  • Sense of initiative, creativity and attention to detail
  • Social media experience managing campaigns, editorial calendars, online communities, influencer and media relations, and brand channels
  • Always up to date with the latest social media features, news and trends
  • Strong understanding of best practices for different social media platforms
  • Creativity, originality and resourcefulness in finding solutions

A Few Extra Ingredients:

· Strong organizational skills, priority management and attention to detail; direct experience using social media management tools (Hootsuite, Sprinklr)

· Team player with strong interpersonal skills

· Self-motivated and excellent problem-solving skills

· Ability to thrive in a rapidly changing environment

The Crump Group is committed to equity in employment and diversity. The Crump Group will provide an inclusive and barrier free recruitment process to applicants with accessibility needs in accordance with the Ontario Human Rights Code and the Accessibility for Ontarians with Disabilities Act (AODA). If you require a disability-related accommodation during this process, please inform The Crump Group of your requirements.

Job Types: Full-time, Permanent

Salary: $55,000.00-$70,000.00 per year

Benefits:

  • Dental care
  • Extended health care
  • Vision care

Schedule:

  • 8 hour shift

Experience:

  • Social Media Marketing: 2 years (preferred)
  • Food Manufacturing: 2 years (preferred)

Work remotely:

  • No

Social Media Manager


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