newWEB Marketing AssociateWinsham Fabrik Canada Ltd.Markham, ON Experience creating targeted and segmented digital marketing campaigns. Brainstorming new and creative growth strategies through digital marketing. 1 day ago·More…View all Winsham Fabrik Canada Ltd. jobs – Markham jobsSalary Search: WEB Marketing Associate salaries in Markham, ON

Full-time, Permanent


Start Date: Immediate

The Opportunity:

Winsham is a leading wholesaler, manufacturer, and distributor of bed, bath, table, healthcare, kitchen, and utility linen. We are a favourite Canadian supplier to commercial and institutional customers, as well as the hospitality, healthcare, and special events industry.

Job Description:

We are searching for a Customer Service/Accounts Receivables clerk to join our Finance Department. Reporting to the Credit & Collection Supervisor, the individual is responsible to collect and secure payment from clients within terms in order to avoid financial risks. The specialist is also responsible for taking orders and providing customer service to clients via phone, email and fax. On the job training will be provided. The successful candidate will have a positive attitude, multi-task with minimal supervision, excellent communication and customer service skills, and willing to learn. This is a full-time position, working in our Markham office.


  • Plan and execute digital marketing programs and campaigns which deliver on business goals, including web, SEO/SEM, email, and social media
  • Maintaining our social media presence across all digital channels
  • Measuring and reporting on the performance and effectiveness of all digital marketing campaigns, both quantitative and qualitative evidence
  • Brainstorming new and creative growth strategies through digital marketing
  • Maintain content in our e-commerce platform, adding and removing items, maintaining, and enhancing product information and imagery, measuring engagement and sales, and reporting performance to key stakeholders and decision makers
  • Plan and execute e-commerce activities (e.g., customer targeting, customer acquisition, customer service support, and ongoing customer communication)
  • Responding to online product enquiries and the online chat
  • Liaising with 3rd party partners to optimize our digital marketing strategy, and ensuring a successful customer e-commerce experience
  • Processing online orders
  • Understand growth objective, customer segments, product offering, and general business operations
  • Performs other duties as assigned

Minimum Requirements

  • University degree in Business or Marketing
  • Minimum 1-2 years experience in related field (marketing, content writing, social media)
  • Prior knowledge in the industry would be beneficial, however, willingness to learn and adapt in new environment is essential
  • Proven skills in editing and writing content for digital presentation – emails, social posts, web content
  • Digital marketing background is an asset
  • Prior experience with using marketing measurement and analytics tools to measure performance of campaigns (e.g., Google Analytics, SEO/SEM, social media analytics, email analytics) is an asset
  • Prior experience with social media marketing tactical experience, social analytics and measurement is an asset
  • Experience creating targeted and segmented digital marketing campaigns
  • Positive attitude and accountability, and high attention to detail
  • Self-starter who takes initiative, looks at problems as an opportunity (to solve) and is not afraid to offer ideas
  • Collaborative and team participant but able to work independently and meet deadlines
  • Strong organizational, time-management, and planning skills
  • Maintain up-to-date industry knowledge of trends, technologies, and best practices on an ongoing basis
  • Strong customer service skills
  • Fast thinker and learner
  • Strong written and oral communication skills

Ability to commute:

  • Markham, ON: reliably commute to work location

Job Types: Full-time, Permanent


  • Dental care
  • Extended health care
  • On-site parking
  • Vision care


  • 8 hour shift
  • Monday to Friday

COVID-19 considerations:
All employees are expected to be fully vaccinated. All employees are required to follow Health & Safety protocol each day before work, wearing a mask, temperature screening, and COVID-19 worker and employee screening.


  • Related field (marketing, content writing, social media): 1 year (preferred)

Work remotely:

  • No

WEB Marketing Associate


newSEO & Social Media MarketerMenta CreativeToronto, ON•Temporarily Remote$46,000 a year Identify possible new digital marketing trends and opportunities. Demonstrable solid experience and success in implementing digital and social media marketing… 1 day ago·More…View all Menta Creative jobs – Toronto jobsSalary Search: SEO & Social Media Marketer salaries in Toronto, ON

Company description

Menta Creative is an independent creative and marketing agency located in Toronto, ON.

At Menta Creative we pride ourselves on our vibrant, collaborative and supportive culture.

We believe in the power of ideas, they can transcend space and time; and do more than just sell.

That is why we strive to use this power for good and create work that builds honest and provocative relationships between brands and their audience.

Through a combination of strategy, creative, technology and media,

our goal is to ignite scalable and sustainable growth and redefine the way in which brands connect with people.

Job description

Menta Creative is looking for an SEO strategist and Social Media marketer!

We are looking to add a talented SEO specialist to our growing agency. The ideal candidate will be responsible for managing mid-size level clients. Past experience in a SEO strategic role at another agency is preferred.

The ideal candidate is someone with a great work ethic, sense of humour, tenacious attitude, and is results-oriented.

On the SEO side of responsibilities, you’ll be tasked with keyword research, onsite optimization, link building, citation building, and Google Analytics reporting to increase organic rankings for our clients on all major search engines.

This position also involves social media content marketing.

This role requires organization and communication skills in a fast-paced environment. It is a high-growth execution role at an early-stage, with an opportunity to grow and rise the ranks quickly.


  • Be the day to day lead for the company’s digital strategy including social media, SEO and SEM.
  • Implement tactical online marketing initiatives including event tracking, on site optimizations, keyword analysis, content creation, site auditing and competitive analysis.
  • Setup and data analysis with Google Analytics.
  • Define and report on SEM performance metrics.
  • Develop complex pay-per-click campaigns from the ground up and execute the day-to-day management.
  • Identify possible new digital marketing trends and opportunities.
  • Prepare and present monthly performance reports.
  • Demonstrable solid experience and success in implementing digital and social media marketing strategies.
  • Confident, disciplined and assertive with excellent influencing and persuasion skills.
  • Strong presentation skills across a wide range of channels.
  • An ability to develop long-term and mutually

Professional Skills & Qualifications

  • 3+ year experience working in a similar role and eagerness to learn
  • Must have strong technical SEO experience
  • Experience working for an agency or multiple clients considered a strong asset.
  • Must be up-to-date with the latest trends and best practices in SEO and SEM
  • Experience working with developer to identify and resolve SEO errors
  • Experience working with popular SEO & keyword software tools
  • Post-secondary education in marketing, analytics or closely related field.
  • Excellent communication skills.
  • Bachelors degree in Marketing, Communications, BA, or another field with relevant experience


  • Someone who is tapped into social media engagement
  • Experience in managing Social Media campaigns
  • Experience with different content management systems

Reference ID: M0001

Part-time hours: 20-40 per week

Job Types: Full-time, Part-time, Permanent

Salary: From $46,000.00 per year

Additional pay:

  • Overtime pay


  • On-site parking


  • Monday to Friday


  • SEO: 1 year (preferred)

Work remotely:

  • Temporarily due to COVID-19

SEO & Social Media Marketer


newDigital Marketing ManagerEmond Publishing4.5Toronto, ON•Temporarily Remote 5+ years' experience working in digital marketing. Create monthly marketing reports that summarize the performance of our website, ad placements, marketing… 1 day ago·More…View all Emond Publishing jobs – Toronto jobsSalary Search: Digital Marketing Manager salaries in Toronto, ON

Digital Marketing Manager

Emond Publishing, Toronto, ON

Full-time, Permanent

Emond Publishing, one of Canada’s leading educational and legal publishers, is looking for an experienced digital marketing professional to join our team with the goal of enhancing our marketing efforts and delivering an exceptional user experience across all our platforms. We are located at the intersection of Yonge and Eglinton in Toronto, and enjoy a uniquely creative, supportive, and innovative workplace culture that sets us apart in the publishing industry.

Our office is working remotely to ensure the safety of our employees, until such time as it is deemed safe to return to an office environment.


Digital Marketing (40%)

  • Develop, execute, and manage digital strategies and marketing campaigns such as Facebook ads, Google ads (remarketing, shopping, video, etc.), SEM, display, social media, cross-media/3rd party advertising, and SEO (Search Engine Optimization).
  • Monitor campaign budget and performance across all the digital marketing channels.
  • Lead digital content marketing initiatives, including the development of collateral, maintenance of the website blog, and upkeep of existing content marketing assets.
  • Manage the entirety of the website experience, ensuring promotions, products, and content are added to the site as required.
  • Seek opportunities to increase engagement and conversion rates with enhanced website content/design. Use methodical A/B testing to test and validate ideas.
  • Liaise with other team members and departments to brainstorm, develop, and implement digital marketing strategies.

Website Management (40%)

  • Support in the final stages in the development, testing, and launch of a new website that integrates content, e-commerce, and LMS functionalities. The new website is being built on the Kentico CMS, with integrations to Moodle LMS and Microsoft Dynamics NAV.
  • Build and manage marketing funnels, personas, automation, and A/B testing on the new website. Assist with populating products, content, and other digital assets.
  • Build and create product/content website landing pages and optimize the user experience
  • Set up performance tracking in Google Analytics and Google Tag Manager to facilitate easy management of website analytics and accurate tracking of key goals and conversions.

Analytics and Reporting (20%)

  • Monitor website analytics to understand site and user behaviour and identify opportunities to improve the experience.
  • Create monthly marketing reports that summarize the performance of our website, ad placements, marketing initiatives, email campaigns, and social campaigns, and share suggestions for how we can adapt and optimize based on the data.

Applicant Requirements


  • Logical and analytical problem-solver who is constantly seeking opportunities to optimize
  • Data-driven, highly organized, and attentive to detail
  • Proven project management and data manipulation skills
  • Great communicator with strong interpersonal, written, and verbal communication skills
  • Solid work ethic, a sense of initiative, and a positive attitude


  • 5+ years’ experience working in digital marketing
  • Expertise with digital marketing platforms including Google Ads, Facebook Ads, etc.
  • In-depth knowledge of Google Analytics (website analytics tools) and Google Tag Manager.
  • Solid understanding of digital analytics, website metrics with the ability to generate, analyze and interpret data.
  • Demonstrated experience participating in or leading the development/launch of a new website.
  • Experience managing various aspects of a website, including content, eCommerce, design, and marketing funnels/automation (preference given to candidates with experience working with Kentico CMS and Moodle LMS).
  • Experience using product/user experience insights tools (Hotjar, CrazyEgg, etc).
  • Experience in optimizing landing pages and user funnels.
  • Experience examining and assessing web performance, conversion rate optimization (A/B or multivariate testing), and SEO optimization (on-page and off-page).
  • Proficient with HTML, CSS
  • Proficient with Microsoft Office (Word, PowerPoint, Excel – macros and VBA, reporting, VLOOKUP)
  • Database management principles and knowledge of SQL query for reporting is preferred
  • Familiarity with BI technologies (e.g., Power BI, Tableau, Data Studio) for reporting and dashboard building is preferred

Commitment & Compensation:

  • Start date: Immediate
  • Commitment: Permanent salaried role
  • Hours: Monday to Friday, 9am–5pm
  • Location: Currently work from home, until such time as it is safe to return to the office (located at Yonge and Eglinton in Toronto)
  • Compensation: Commensurate to experience

Application deadline: 2021-09-21

Expected start date: 2021-09-22

Job Types: Full-time, Permanent


  • Dental care
  • Disability insurance
  • Employee assistance program
  • Extended health care
  • Life insurance
  • Paid time off
  • RRSP match
  • Vision care


  • Monday to Friday


  • Bachelor’s Degree (preferred)


  • Digital Marketing: 5 years (preferred)


  • English (required)

Work remotely:

  • Temporarily due to COVID-19

Digital Marketing Manager


newAssistant Vice President, MarketingCanada Protection Plan3.1Toronto, ON Make recommendations based on quantitative analysis of website usage, consumer behaviour, activities, engagement, and conversions across various marketing… 1 day ago·More…View all Canada Protection Plan jobs – Toronto jobsSalary Search: Assistant Vice President, Marketing salaries in Toronto, ONSee popular questions & answers about Canada Protection Plan

About us:
Discover the advantages of working with a dynamic, growing entrepreneurial organization. Canada Protection Plan, A Foresters Financial Company, is a leading provider of no medical life insurance in Canada. We design innovative insurance plans as well as distribute other life and health insurance products.

Our mission is to quickly and compassionately ensure our clients receive the services and benefits they deserve.

Your future is waiting

Canada Protection Plan is looking for an Assistant Vice President, Marketing, Canadian Division to lead the Marketing function and oversee the strategic direction for the development, implementation and management of innovative marketing programs to drive Customer and Distribution Partner education, awareness and engagement. Create demand for products and services, increase website traffic and conversions and help meet sales targets and other business goals and objectives through various digital and traditional (TV and print) channels. The incumbent will forge close partnerships with business leaders across the organization.

Key Responsibilities:

  • Lead the annual strategic review and planning cycle for marketing as part of the overall strategic planning process
  • Provide leadership to the department for strategic planning and plan implementation
  • Provide leadership and direction to the retail and distribution marketing teams
  • Improve consumer and financial advisor experience by evaluating the end-to-end experiences across multiple channels (digital, radio, television, and print)
  • Establish measurement framework (ROI and KPIs) and develop best-practice analytics and reporting capability to measure and report marketing campaign performance and optimize marketing strategies and media mix
  • Make recommendations based on quantitative analysis of website usage, consumer behaviour, activities, engagement, and conversions across various marketing channels
  • Oversee the implementation of strategies to drive online traffic and enhance usability, design and content
  • Develop, plan and optimize all web, SEO/SEM, email and social media campaigns
  • Enhance strategic online brand and product campaigns to raise brand awareness
  • Oversee the review of marketing collateral and website content
  • Be accountable for brand guidelines
  • Build and manage relationships with third party and agency partners
  • Promote marketing best practices across the organization for all stakeholders


  • Completion of a University degree (Business or Marketing) or equivalent experience; MBA is an asset
  • 7+ years of experience in a digital marketing and strategy role preferably in the financial services sector
  • Senior management experience working with marketing teams
  • Experience as part of a sales team an asset
  • Life and health insurance experience is an asset
  • Demonstrated success in driving business results in a B2B and B2C, corporate or professional services company, with particular emphasis on digital marketing, content marketing, social media and analytics
  • Thorough understanding of digital technology, website and mobile development, including methods to leverage social networking to achieve business results
  • Knowledge and experience with CRM (Salesforce) and marketing automation platforms (Marketing Cloud)
  • Experience using analytics platforms: Google Analytics, social analytics and web/data analytics, mobile technology implementation and email marketing
  • Experience executing search engine optimization (SEO), search engine marketing (SEM) and online (paid search and display) advertising campaigns
  • Excellent written verbal and oral communication and presentation skills
  • CFP, CLU, RHU, designation an asset
  • Bilingualism (English and French) an asset

At Canada Protection Plan, we are committed to fostering an inclusive, accessible environment, where all employees and customers feel valued, respected and supported. We are dedicated to building a diverse workforce and we are an equal opportunity employer. If you require an accommodation, we will work with you to meet your needs.

Assistant Vice President, Marketing