Company: David Aplin Group

Location: Vancouver, BC

Job description: jointly with Sales & Marketing, Applications Engineering and Product Managers to identify requirements, trends and new…. Ability to work with marketing, applications, and technical resources to devise and propose potential research initiatives…
This content discusses the need for collaboration between Sales & Marketing, Applications Engineering, and Product Managers to identify requirements, trends, and new research initiatives. It emphasizes the importance of working together to develop and propose potential research initiatives with input from various teams.
Head of Brand and Campaigns

Salary: £55,000 – £65,000 per annum

Our client, a leading digital entertainment company, is seeking a Head of Brand and Campaigns to drive the business forward through innovative and impactful marketing strategies.

The successful candidate will be responsible for developing and implementing a comprehensive brand and campaign strategy to enhance brand awareness and drive customer acquisition. You will be responsible for managing a team of marketing professionals, overseeing the planning and execution of multi-channel marketing campaigns, and collaborating with internal and external partners to deliver exceptional results.

Key responsibilities:
– Develop and implement a brand and campaign strategy to drive brand awareness and customer acquisition
– Analyze market trends and customer insights to identify opportunities for growth
– Manage a team of marketing professionals, providing leadership, guidance, and support
– Oversee the planning and execution of multi-channel marketing campaigns, ensuring they are delivered on time and within budget
– Collaborate with internal and external partners to maximize campaign impact, including creative agencies, media partners, and other stakeholders
– Monitor and report on the performance of marketing campaigns, identifying areas for improvement and optimization
– Stay abreast of industry best practices and emerging trends to drive continuous improvement in marketing activities.

The ideal candidate will have:
– Proven experience in a similar senior marketing role, preferably within the digital entertainment or technology industry
– A track record of developing and executing successful brand and campaign strategies that have driven significant results
– Strong leadership and people management skills, with the ability to inspire and motivate a team
– Excellent communication and stakeholder management skills, with the ability to influence and collaborate across the organization
– A data-driven mindset with strong analytical skills and the ability to use data to drive decision-making and performance optimization
– A passion for digital entertainment and a deep understanding of customer motivations and behaviors.

This is an exciting opportunity to join a fast-paced and dynamic organization at a critical point in its growth. If you have the skills and experience required, we would love to hear from you.

Expected salary: $150000 – 180000 per year

Job date: Wed, 14 Feb 2024 04:16:20 GMT