Company: Taylor & Francis

Location: Milton, NS

Expected salary:

Job date: Fri, 28 Mar 2025 23:12:01 GMT

Job description: portfolio of print and digital products. Working across our Commercial, Marketing, Editorial, and Finance teams the objective…, and Marketing teams to align pricing strategies with overall product positioning. Establish discounting, promotional, and bundling…

This content discusses the importance of creating a portfolio of print and digital products that align with pricing strategies and overall product positioning. It emphasizes the need to work collaboratively across various teams, including Commercial, Marketing, Editorial, and Finance, to develop effective discounting, promotional, and bundling strategies.

Job Description

We are currently seeking a dedicated and motivated individual to join our team as a Marketing Coordinator. The successful candidate will work closely with the marketing team to develop and implement marketing strategies that drive brand awareness and generate leads. The Marketing Coordinator will be responsible for coordinating marketing campaigns, analyzing data to measure campaign success, and collaborating with internal and external stakeholders to ensure marketing initiatives are executed effectively.

Responsibilities:
– Coordinate marketing campaigns across various channels, including social media, email, and print
– Analyze data to measure campaign effectiveness and make recommendations for improvement
– Collaborate with internal teams to develop marketing collateral, such as brochures, presentations, and advertisements
– Manage relationships with external vendors, such as printers and designers, to ensure timely delivery of marketing materials
– Support the development of the annual marketing plan and budget
– Assist with ad-hoc marketing projects and initiatives as needed

Qualifications:
– Bachelor’s degree in Marketing, Communications, or related field
– 2+ years of experience in marketing or a related field
– Strong analytical skills and attention to detail
– Excellent written and verbal communication skills
– Ability to multitask and work in a fast-paced environment
– Proficiency in Microsoft Office Suite and marketing software
– Experience with social media platforms and digital marketing tactics

If you are a self-starter with a passion for marketing and a desire to drive results, we want to hear from you! Apply now to join our dynamic team.