Company: SCM Insurance Services

Location: Markham, ON

Job description: while ensuring that business development opportunities are maximized. This involves marketing and follow-up of opportunities in…
The content discusses the importance of maximizing business development opportunities through marketing and follow-up strategies. It emphasizes the need to actively pursue and capitalize on potential opportunities to drive growth and success. By effectively promoting and following up on leads and prospects, businesses can enhance their chances of securing new clients and expanding their operations. Proper marketing and thorough follow-up can help businesses attract and retain customers, ultimately leading to increased revenue and profitability.
Job Description

We are currently seeking a highly motivated and experienced individual to join our team as a Product Marketing Manager. In this role, you will be responsible for developing and implementing strategic marketing plans to drive product awareness and generate leads.

Responsibilities:

– Conduct market research to identify customer needs and competitive landscape
– Develop product positioning and messaging that resonates with target audience
– Create marketing collateral, including sales tools, product guides, and website content
– Collaborate with cross-functional teams to develop product launch plans
– Track and analyze marketing campaigns to measure effectiveness and ROI
– Stay current on industry trends and best practices in product marketing

Qualifications:

– Bachelor’s degree in Marketing, Business, or related field
– 3+ years of experience in product marketing, preferably in the technology industry
– Strong analytical skills with the ability to interpret data and translate into actionable insights
– Excellent communication and presentation skills
– Ability to work independently and in a team environment
– Proficiency in Microsoft Office and online marketing tools

If you are a creative thinker with a passion for driving business growth, we want to hear from you! Apply now to join our dynamic team and make a meaningful impact in the industry.

Expected salary:

Job date: Sat, 03 Aug 2024 22:08:00 GMT