Company: Marco’s Pizza
Location: Orlando, FL
Expected salary:
Job date: Fri, 18 Jul 2025 02:50:09 GMT
Job description:
Job Description: Franchise Recruitment Marketing Lead
Overview:
We are seeking a dynamic and strategic Franchise Recruitment Marketing Lead to join our team. This role will be pivotal in developing and executing localized marketing campaigns aimed at franchise recruitment while ensuring that our forecasts and metrics are continuously aligned with evolving business needs.
Key Responsibilities:
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Forecasting & Metrics Management: Analyze performance metrics and adjust forecasts to meet changing market dynamics, ensuring alignment with overall business objectives.
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Cross-Functional Leadership: Lead a talented cross-functional team that includes Growth and Marketing Representatives (ARs), as well as non-AR teams, to create impactful franchise recruitment marketing campaigns.
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Campaign Development: Collaborate with team members to design, implement, and optimize localized marketing strategies that resonate with potential franchisees, showcasing the unique value proposition of our franchise opportunities.
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Communication & Outreach: Engage effectively with potential franchisees through various channels, articulating our brand’s story and benefits while addressing inquiries and nurturing leads.
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Collaboration & Strategy: Work closely with market research and analytical teams to identify trends and opportunities for improvement, refining our approach to attract the right candidates.
Qualifications:
- Proven experience in marketing, preferably within a franchise or recruitment environment.
- Strong analytical skills with a demonstrated ability to interpret data and translate insights into actionable strategies.
- Exceptional leadership and team management skills, with experience leading cross-departmental collaborations.
- Excellent communication skills, both written and verbal, with a knack for persuasive storytelling.
- A proactive mindset, creative problem-solving abilities, and willingness to adapt to changing market conditions.
Join us to make a significant impact on our franchise recruitment efforts and drive the success of our brand. If you thrive in a fast-paced environment and are passionate about strategic marketing, we want to hear from you!