Company: Palm Medical Centers
Location: Orlando, FL
Expected salary: $40000 – 100000 per year
Job date: Thu, 03 Jul 2025 04:01:40 GMT
Job description:
Job Description: Marketing Specialist for Medicare Patient Enrollment
Overview:
We are seeking a dynamic Marketing Specialist to join our team at Palm Medical Centers. In this role, you will develop and implement innovative marketing tactics across various platforms to generate a robust lead list and drive enrollment for Medicare patients. Your efforts will be critical in contributing to the overall membership growth of Palm Medical Centers.
Key Responsibilities:
- Lead Generation: Develop and execute multi-channel marketing strategies that effectively target and attract Medicare-eligible patients.
- Community Engagement: Collaborate with the Marketing Department to organize and participate in community outreach events, health fairs, and seminars, promoting awareness of our services.
- Content Creation: Generate compelling marketing materials, including flyers, social media posts, and digital content, designed to engage potential patients and encourage enrollment.
- Data Analysis: Monitor and analyze marketing campaign performance, adjusting tactics as necessary to optimize lead generation and enrollment rates.
- Collaboration: Work closely with healthcare providers and support staff to ensure that marketing initiatives align with patient care objectives and organizational goals.
- Industry Knowledge: Stay informed about Medicare policies and regulations, as well as trends in healthcare marketing to maintain a competitive edge.
Qualifications:
- Bachelor’s degree in Marketing, Communications, or a related field.
- Proven experience in marketing, preferably within the healthcare sector.
- Strong understanding of digital marketing strategies and platforms.
- Excellent communication and interpersonal skills.
- Ability to work effectively within a team and collaborate with various departments.
- Passion for healthcare and a commitment to improving patient outreach and enrollment.
Join us at Palm Medical Centers to make a meaningful impact on our community’s health and wellness while driving membership growth!