Company: Launch That
Location: Orlando, FL
Expected salary:
Job date: Sat, 06 Sep 2025 01:14:35 GMT
Job description:
Job Description: PPC Specialist (Paid Media Specialist)
Location: [Your Location]
Company: Launch That
Founded: 2007
About Us:
At Launch That, we are passionate about investing in ourselves and our community. Founded in 2007 as an entrepreneurial digital marketing startup, we thrive on innovation and creativity. We are dedicated to driving growth for our clients through cutting-edge digital strategies and a collaborative team environment.
Position Overview:
We are seeking a skilled PPC Specialist (Paid Media Specialist) to lead and optimize our paid digital marketing efforts. In this role, you will be responsible for developing, implementing, and managing PPC campaigns across various platforms. Your expertise will help maximize ROI and enhance brand visibility while ensuring that our strategies align with our overall marketing goals.
Key Responsibilities:
- Develop and execute effective PPC strategies across platforms like Google Ads, Bing Ads, and social media to drive traffic and conversion.
- Conduct thorough keyword research, competitive analysis, and audience segmentation to inform campaign strategies.
- Monitor, analyze, and report on campaign performance, making data-driven adjustments to optimize results.
- Collaborate with cross-functional teams, including SEO, content, and design, to ensure cohesive marketing efforts.
- Stay up-to-date with industry trends and best practices to ensure our strategies remain innovative and effective.
- Manage budgets, bids, and budgets efficiently to maximize campaign performance while adhering to financial constraints.
Qualifications:
- Proven experience in managing PPC campaigns with a strong track record of generating results.
- In-depth understanding of Google Ads, Bing Ads, and social media advertising platforms.
- Experience with analytics tools (e.g., Google Analytics) to track campaign performance and insights.
- Strong analytical skills and the ability to interpret data to inform decision-making.
- Excellent communication and collaboration skills.
- Google Ads certification is a plus.
Why Join Us?
At Launch That, we value our employees and invest in their growth and development. As part of our team, you will have the opportunity to work with a dynamic and supportive group of professionals dedicated to excellence in digital marketing. We offer competitive salaries, comprehensive benefits, and a culture that encourages creativity and innovation.
If you’re ready to take your PPC career to the next level and make a meaningful impact, we’d love to hear from you!



