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Senior Manager, Digital CX Strategy – Universal Parks & Resorts – Orlando, FL

Company: Universal Parks & Resorts

Location: Orlando, FL

Expected salary:

Job date: Fri, 08 Nov 2024 02:11:32 GMT

Job description: The Digital Marketing Integration Specialist is responsible for analyzing trends and digital channel capabilities to develop strategic marketing programs that connect Universal Destinations with target audiences. This role involves collaborating with Channel leaders to identify best practices in digital marketing and consumer technology trends to enhance the effectiveness of marketing initiatives. The ideal candidate will have a strong understanding of digital marketing strategies and consumer behavior, with the ability to integrate various digital channels for maximum impact. This role requires a creative and analytical mindset, as well as excellent communication and collaboration skills.

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