Company: NBCUniversal

Location: Orlando, FL

Expected salary: $145000 – 175000 per year

Job date: Thu, 07 Aug 2025 05:39:08 GMT

Job description:

Job Title: Marketing Strategist – Media & Digital Assets

Description:

We are seeking a dynamic Marketing Strategist to join our innovative team, responsible for enhancing customer retention and lifetime value across our prestigious brands, including Oxygen, E!, SYFY, and Golf Channel, alongside complementary digital platforms such as Fandango, Rotten Tomatoes, GolfNow, and GolfPass.

Key Responsibilities:

• Influence Marketing Strategies: Develop and implement marketing strategies that resonate with our target audiences, ensuring alignment with brand vision and objectives.

• Content Management: Collaborate with creative teams to produce engaging content that drives audience engagement and loyalty across both traditional and digital platforms.

• Pricing Strategies: Analyze market trends and customer feedback to formulate competitive pricing strategies, maximizing value for customers and profitability for the brands.

• Customer Insights: Leverage data analytics to gain insights into customer behavior, preferences, and needs, using this information to refine marketing initiatives and improve retention rates.

• Cross-Platform Integration: Ensure marketing efforts are cohesive across all platforms, leveraging synergies between our linear and digital assets.

• Performance Tracking: Monitor and assess the effectiveness of marketing campaigns, adjusting strategies as necessary to achieve desired outcomes.

Qualifications:

• Proven experience in marketing, preferably within the entertainment or media sectors.
• Strong understanding of digital marketing trends and best practices.
• Exceptional analytical skills with the ability to interpret data and translate findings into actionable strategies.
• Excellent communication and collaboration skills, with the ability to work across diverse teams.
• Creative mindset, with a passion for innovative marketing solutions.

Join us in shaping the future of entertainment marketing, where your contributions will directly influence our brands’ growth and customer loyalty.