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Revenue Program Manager – Orlando Based – Red Lobster – Orlando, FL

Company: Red Lobster

Location: Orlando, FL

Expected salary:

Job date: Sat, 06 Sep 2025 22:13:17 GMT

Job description:

Job Description: Gift Card Business Strategist

Overview:
Join our team at Red Lobster as a Gift Card Business Strategist. In this pivotal role, you will drive the strategy, innovation, and execution of our gift card business across all channels, including in-restaurant and digital platforms. Your goal will be to create a gift card experience that is differentiated, desirable, and resonates with our customers.

Key Responsibilities:

  1. Strategic Development:

    • Develop and implement a comprehensive strategy for the gift card business, ensuring alignment with Red Lobster’s broader goals and brand identity.
    • Identify and leverage market trends to position Red Lobster’s gift cards as a preferred choice among consumers.
  2. Innovation and Execution:

    • Introduce innovative concepts and offerings to enhance the appeal of our gift cards, focusing on seasonal promotions and unique themes.
    • Oversee the execution of gift card initiatives, ensuring timelines and quality standards are met to deliver exceptional customer experiences.
  3. Sales & Marketing Integration:

    • Collaborate closely with the Marketing team to create compelling campaigns that effectively promote our gift card offerings.
    • Develop merchandising strategies that enhance visibility and accessibility of gift cards in-restaurant and online, maximizing sales potential.
  4. Cross-Channel Strategy:

    • Design and manage gift card sales strategies across multiple channels, focusing on both digital and in-restaurant experiences.
    • Analyze performance metrics and customer feedback to refine approaches and optimize sales across all channels.
  5. Partnership Development:

    • Cultivate partnerships with external vendors and partners to drive gift card sales and enhance promotional opportunities.
    • Engage with internal stakeholders across departments to ensure cohesive messaging and strategies.

Qualifications:

  • Bachelor’s degree in Business, Marketing, or a related field.
  • Proven experience in sales, marketing, or business strategy, preferably within the retail or restaurant industry.
  • Strong analytical skills, with the ability to translate data into actionable insights.
  • Excellent communication and collaboration skills, able to build relationships across teams.
  • Creative thinker with a passion for innovation and customer experience.

Join Us:
If you are a strategic thinker with a flair for innovation and a passion for driving results, we invite you to apply for this exciting opportunity to shape the future of Red Lobster’s gift card business!

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