Company: NBCUniversal

Location: Orlando, FL

Expected salary:

Job date: Fri, 03 Oct 2025 00:24:24 GMT

Job description:

Job Title: Marketing Strategy Analyst

Job Description:

As a Marketing Strategy Analyst for Oxygen, E!, SYFY, and Golf Channel, alongside our complementary digital assets such as Fandango, Rotten Tomatoes, GolfNow, and GolfPass, you will play a pivotal role in shaping our influence marketing, content, and pricing strategies. Your primary focus will be on improving customer retention and maximizing lifetime value across our platforms.

Key Responsibilities:

• Data Analysis: Leverage audience insights and market research to inform strategic marketing decisions aimed at enhancing customer engagement and retention.
• Strategy Development: Collaborate with cross-functional teams to develop and implement effective marketing strategies that align with brand objectives and audience preferences.
• Content Optimization: Work closely with content teams to ensure that all digital assets resonate with target demographics and are optimized for conversion.
• Pricing Strategies: Analyze pricing models and competitor benchmarks to recommend adjustments that enhance value perception and drive customer loyalty.
• Performance Tracking: Monitor and report on the effectiveness of marketing initiatives, making data-driven recommendations for continuous improvement.
• Stakeholder Collaboration: Partner with marketing, sales, and product teams to align strategies and operationalize campaigns across multiple platforms.

Qualifications:

• Bachelor’s degree in Marketing, Business, or a related field.
• Previous experience in marketing analysis or strategy development, preferably within the media or entertainment industry.
• Strong analytical skills with the ability to interpret data and generate actionable insights.
• Excellent communication and collaboration skills.
• Proficiency in marketing tools and analytics platforms.

Join us to influence the future of entertainment marketing and drive customer loyalty across our diverse brands!