Company: The Dental A Team

Location: Orlando, FL

Expected salary: $80000 – 100000 per year

Job date: Tue, 21 Oct 2025 22:32:10 GMT

Job description:

Job Title: Digital Marketing Specialist – B2B Lead Management & Conversion Optimization

Job Description:

Are you passionate about B2B marketing and ready to make an impact? We’re seeking an all-star Digital Marketing Specialist to join our team. In this role, you’ll be pivotal in ensuring smooth lead handoff processes and optimizing conversion rates across our digital marketing channels and website.

Key Responsibilities:

• Lead Handoff: Develop and implement streamlined processes for lead distribution to sales teams, ensuring timely follow-ups and nurturing.
• Conversion Optimization: Analyze user behavior and engagement metrics to enhance website performance and increase conversion rates.
• Campaign Management: Create, execute, and monitor digital marketing campaigns that effectively target our B2B audience.
• Content Creation: Collaborate with content teams to produce high-quality materials that resonate with potential clients.
• Analytics & Reporting: Utilize analytics tools to track performance and present findings, making data-driven adjustments to strategies.
• Collaboration: Work closely with sales and product teams to align marketing efforts with business goals and client needs.

Qualifications:

• Proven experience in B2B digital marketing, preferably in a lead generation context.
• Strong understanding of website management and conversion rate optimization techniques.
• Excellent communication and interpersonal skills, with the ability to work collaboratively across teams.
• Proficiency in analytics tools and marketing automation platforms.

Why Join Us?

If you thrive in a dynamic environment and are eager to contribute to innovative marketing strategies, this is the role for you. Join our team and help us drive B2B marketing success while optimizing our lead management processes!