Company: Partners Federal Credit Union

Location: Orlando, FL

Expected salary:

Job date: Sun, 21 Sep 2025 05:45:35 GMT

Job description:

Job Description: Digital and Corporate Marketing Lead

Position Overview:

Partners Federal Credit Union is seeking a dynamic and innovative Digital and Corporate Marketing Lead to spearhead our digital marketing initiatives and corporate branding efforts. This key role is responsible for overseeing all marketing activities within our digital banking and marketing platforms, ensuring that our strategies align with our mission and goals.

Key Responsibilities:

• Strategic Leadership: Develop and implement comprehensive digital marketing strategies that enhance brand awareness, drive member engagement, and support our growth objectives.

• Digital Platform Management: Oversee the execution and optimization of various digital marketing channels, including social media, email marketing, marketing automation, and our online presence through external websites.

• Content Creation: Collaborate with internal teams to create compelling, relevant, and engaging content that resonates with our target audience and drives traffic and conversions.

• Analytics and Reporting: Monitor and analyze performance metrics to gauge the effectiveness of marketing campaigns; provide insights and recommendations for continual improvement.

• Collaboration: Work closely with cross-functional teams to ensure cohesive messaging and branding across all platforms; liaise with external vendors as necessary.

• Budget Management: Manage the marketing budget effectively, ensuring optimal allocation of resources across various digital initiatives.

Qualifications:

• Bachelor’s degree in Marketing, Communications, or a related field.
• Proven experience in digital marketing, with a focus on banking or financial services preferred.
• Strong understanding of marketing automation tools, social media platforms, and digital analytics.
• Exceptional communication and project management skills.
• Creative mindset with a keen eye for detail and a passion for staying current with digital marketing trends.

Join us at Partners Federal Credit Union, where you will play a vital role in shaping our digital presence and enhancing member experiences through innovative marketing strategies.