Company: NBCUniversal

Location: Orlando, FL

Expected salary:

Job date: Sat, 01 Nov 2025 23:11:01 GMT

Job description:

Job Title: Customer Acquisition Specialist

Job Description:

As a Customer Acquisition Specialist, you will play a pivotal role in driving efficient customer growth through both digital and traditional marketing channels. You will collaborate closely with our Portfolio Marketing team to develop and implement successful acquisition strategies that leverage innovative techniques and tools.

Key Responsibilities:

• Channel Strategy: Design and execute customer acquisition strategies across a variety of digital and traditional marketing channels, ensuring a comprehensive approach to reach diverse audiences.

• Partnership with Marketing Team: Collaborate with the Portfolio Marketing team to align on goals, messaging, and targeted campaigns that resonate with prospective customers.

• Utilizing Technology: Leverage your knowledge of digital marketing channels, marketing tech stacks, and CRM platforms to streamline customer acquisition efforts and enhance campaign performance.

• Analytics and Optimization: Use marketing analytics tools, such as Google Analytics, to monitor campaign effectiveness, analyze customer behavior, and adjust strategies to maximize acquisition efficiency.

• Reporting: Develop and present insightful reports on acquisition performance metrics, making data-driven recommendations to refine strategies and improve ROI.

Qualifications:

• Proven experience in customer acquisition, preferably in a digital marketing context.
• In-depth knowledge of various digital marketing channels, including SEO, SEM, social media, email marketing, and content marketing.
• Proficiency in marketing analytics tools and CRM platforms to track and manage customer interactions.
• Strong analytical skills, with a passion for interpreting data to drive decision-making.
• Exceptional communication and teamwork abilities, with a focus on collaboration and partnership.

Join us in revolutionizing our customer acquisition strategy and making a significant impact on our growth!