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RELX – Marketing Manager – Corporate & Public Markets (CPM) – Toronto, ON

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Company: RELX

Location: Toronto, ON

Job description: Marketing Manager – Corporate and Public Markets

Can you develop a successful strategy to discover market opportunities?

Do you enjoy using a data-driven approach to achieve growth?

Join us in shaping a more just world.

About Us

LexisNexis, a part of RELX, is a leading global provider of legal, regulatory, and business information. We help customers increase productivity and improve decision-making and outcomes. Our 10,500 experts and innovative tools help us shape a better world for our customers and communities.

About the Role

The Marketing Manager – Corporate and Public Markets (CPM) is responsible for initiating and driving marketing strategies and plan development in corporate, government and academic markets across Canada. This position will manage and support all marketing activities including but not limited to value proposition and messaging development, demand generation activities, content and sales tool development, and industry specific marketing communications to internal and external stakeholders. This role will work with marketing leadership, market planners, product management, and sales to ensure that the marketing efforts for the CPM markets are on target, on brand and meet the needs of the organization from a lead generation and customer retention perspective.

Responsibilities:

Responsible for developing, executing, and optimizing campaigns across various channels to drive leads to the sales pipeline, improving conversion and ROI

Report regularly on results of marketing campaign through SFDC. Optimize dashboards to report results efficiently and concisely. Leverage data in decision-making and developing future campaigns/strategies.

Develop and execute objective driven demand generation short- and long-term multi-channel campaigns to drive quality leads and the sales pipeline

Lead A/B testing strategies and execution across all channels

Develop a deep understanding of the company brands, user personas and value propositions

Assist in content development to target consumers throughout the customer lifecycle

Identify new markets and digital marketing tactics to encourage business growth

Highly collaborative with sales, product, and other marketing teams to develop cohesive strategies and campaigns

Qualifications:

Has working knowledge of demand generation concepts and procedures; performs a variety of routine tasks or assignments

Digital expertise – theoretical and practical expertise in leveraging digital and social (ideation and strategy to execution)

Has experience working with marketing automation platforms (e.g., Pardot) and sales automation platforms (e.g., Salesforce.com)

Fully proficient in managing and executing on projects from concept through launch. Typically follows prescribed guidelines or procedures to resolve problems. Independent thinker and works with a moderate level of guidance.

Keen interest in understanding business issues through detailed information analysis grounded in data

Bilingual – a plus but not a requirement

BA/BS in marketing or related degree

Experience: 4+ years of marketing experience, including 2+ in a demand generation role

Work in a way that works for you

We promote a healthy work/life balance across the organization, with various flexible and remote working options available to employees

Working with Us

LexisNexis Legal & Professional is proud to be an equal-opportunity employer. We are committed to equal opportunity employment regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. Together, we are building a diverse and inclusive workplace.

Working for you

We believe in a healthy work/life balance. We know that your well-being and happiness are key to a long and successful career. Competitive salary plus comprehensive benefits package to include:

  • Medical/Dental/Vision
  • Pension Plan
  • Employee Assistance Program
  • Paid Vacation Days
  • Paid Personal Leave Days
  • Paid Stat Holidays
  • Two Paid Volunteer Days

About our Team

LexisNexis is a data and analytics company with 10,500 colleagues serving customers in more than 150 countries. We’re one of the largest information and analytics companies on the planet. We design solutions that help our customers increase productivity, improve decision-making and outcomes, and be more successful.

In Canada, LexisNexis serves professionals in law firms, corporations, government, and academic institutions, providing them with total solutions that serve professionals’ changing needs and help them achieve excellence.

LexisNexis, a division of RELX Group, is an equal opportunity employer: qualified applicants are considered for and treated during employment without regard to race, color, creed, religion, sex, national origin, citizenship status, disability status, protected veteran status, age, marital status, sexual orientation, gender identity, genetic information, or any other characteristic protected by law. We are committed to providing a fair and accessible hiring process. If you have a disability or other need that requires accommodation or adjustment, please let us know by completing our Applicant Request Support Form: , or please contact 1-855-833-5120.

Please read our .
The content discusses a job opportunity for a Marketing Manager at LexisNexis, responsible for developing and driving marketing strategies in corporate, government, and academic markets in Canada. The role involves developing and executing campaigns, optimizing lead generation, and collaborating with sales and product teams. Qualifications include a working knowledge of demand generation concepts, digital expertise, experience with marketing and sales automation platforms, and a bachelor’s degree in marketing or a related field. The company offers flexible and remote working options, comprehensive benefits, and promotes diversity and inclusion. LexisNexis is an equal opportunity employer.
Title: HR Manager

Company: Anonymous

Location: Toronto, ON

Salary: $80,000 – $100,000 a year

Job type: Permanent, Full-time

Job Description:

Our client, a leading organization in the retail industry, is seeking an experienced HR Manager to join their team in Toronto, ON. The HR Manager will be responsible for overseeing all HR functions, including recruitment, training, performance management, employee relations, and compliance with labor laws and regulations. The ideal candidate will have proven HR management experience, excellent communication and interpersonal skills, and the ability to work in a fast-paced, dynamic environment. This is a fantastic opportunity for an HR professional looking to take the next step in their career and make a significant impact within a reputable organization.

Key responsibilities:

– Develop and implement HR policies and procedures
– Manage the full recruitment process, including sourcing, interviewing, and onboarding
– Provide guidance and support to managers and employees on HR-related policies and procedures
– Oversee performance management and professional development programs
– Conduct investigations and handle employee relations issues
– Ensure compliance with all labor laws and regulations
– Lead and manage a team of HR professionals
– Develop and maintain positive working relationships with internal and external stakeholders
– Participate in strategic planning and decision-making processes

Qualifications:

– Bachelor’s degree in HR management, business administration, or related field
– 5+ years of HR management experience
– Strong knowledge of labor laws and regulations
– Excellent communication and interpersonal skills
– Proven ability to handle confidential and sensitive information
– Strong leadership and team management skills
– Exceptional organizational and multitasking abilities
– HR certification (e.g. CHRP, SHRM-CP) preferred
– Experience working in the retail industry is an asset

If you are a results-driven, dynamic HR professional looking for a new and exciting opportunity, please apply now!

Expected salary:

Job date: Thu, 22 Feb 2024 08:51:16 GMT

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