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CAMH – Specialist, Web & Email Marketing – Foundation – Toronto, ON

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Company: CAMH

Location: Toronto, ON

Job description: This role involves remote/work from home with a requirement for a minimum of two (2) days per week working onsite and may be subject to change as the organization works through its hybrid workforce plan and/or changing needs of the Foundation. We care about our team and community and are aligned with CAMH’s health and safety practices.ABOUT CAMH FOUNDATIONHi there! I’m Miranda Yorke, Manager of Digital Production & Infrastructure at CAMH Foundation. If you are interested in inspiring investment in a future where mental health is health using your web and email skills, please read on!I’m hiring a full-time, contract (12 months) Web & Email Marketing Specialist to take content and create web and email experiences for CAMH supporters. You’ll be watching key performance indicators and looking for ways to improve supporter engagement online and in emails. Your experience and technical skills are important but equally important is a dedication to the cause.I invite you to join me for a conversation about your interest in CAMH, have the chance to meet members of our incredible team, and tell me more about how your career aspirations align with our bold journey to create a world where no one is left behind.The Centre for Addiction and Mental Health (CAMH) is Canada’s largest mental health teaching hospital and one of the world’s leading research centres in its field. With a dedicated staff of more than 3,000 physicians, clinicians, researchers, educators and support staff, CAMH offers outstanding clinical care to more than 34,000 patients each year. The organization conducts ground-breaking research, provides expert training to health care professionals and scientists, develops innovative health promotion and prevention strategies, and advocates on public policy issues at all levels of government.CAMH Foundation is charged with raising and stewarding funds in support of CAMH. Its role is to help transform the way we understand and address mental illness by raising awareness and increasing engagement across the country. Generous and dedicated supporters help CAMH advance discovery and innovation, build spaces that promote recovery, and break down the stigma of mental illness.The Direct and Digital Fundraising team exists to bring all CAMH Foundation’s campaigns to market in a strategic, effective way. By joining this team, you will contribute to a collaborative and skilled team of people, actively working together to attract new donors and engage existing ones.THE OPPORTUNITY:The Web and Email Marketing Specialist, is responsible for ensuring planned website updates and emails are produced, fully tested, approved and deployed on time, preparing results and reports as scheduled and responding to the unexpected with grace.KEY RESPONSIBILITIES:Strategic Input & Execution

  • With key internal stakeholders, implement plans for digital donor experiences in digital channels with an awareness of other channel activities.
  • Implement strategies to maximize revenue, donor experience and brand expression through both day-to-day and campaign-based digital execution.
  • Maintain a deep and current understanding of Foundation goals, strategies, and results.
  • Maintain a deep and current understanding of fundraising, web, and email (trends, opportunities) and suggest ways to operationalize at the Foundation.

Digital Marketing & Fundraising

  • Work directly with the Manager, Digital Production & Infrastructure and colleagues to produce digital experiences; driving unrestricted revenue generation and ensuring alignment with multichannel strategies.
  • With the marketing team, internal and external partners, develop and execute campaign collateral, including digital campaigns, email marketing, microsites and digital tools, and related digital creative; ensuring effective project management, timely delivery and insightful reporting and evaluation.

Creative & Production Support

  • Manage project timelines, schedules and task lists and play an important part in project execution from start to finish.
  • Hands-on production of microsites, donation forms and web pages using templates, content management systems and fundraising tools.
  • Code and deploy marketing and fundraising emails using templates and email marketing platforms; apply and test conditionals, personalization and tracking links.
  • Work with vendors and peers as needed to resolve technical issues.
  • Conduct quality assurance testing on digital experiences prior to launching.
  • Create simple graphics for digital use (i.e. email and web banners)
  • Ensure all digital artwork aligns with CAMHF’s brand.
  • Write for email, online marketing materials and other content as needed.
  • Record, track and prepare invoices for approvals and payment.
  • Additional special projects as needed.

Analytics & Reporting

  • Using various digital analytics tools – Google Analytics, Luminate Online, QlikCloud – track and analyze website traffic, audience behaviour, and campaign performance.
  • Conduct A/B tests and analyze results to maximize campaign effectiveness.
  • Deliver reports as scheduled and provide updates as needed during campaigns.
  • Make data-driven recommendations to optimize digital marketing efforts
  • Support the Manager, Digital Production & Infrastructure in preparing channel reports and presentations of post-campaign analysis and recommendations.

Foundation Team

  • Work as a team player promoting a positive and professional environment and act with integrity and respect.
  • Act as an Ambassador throughout the Community, positively representing the Hospital and the Foundation.
  • Abide by the policies and procedures of CAMH and CAMHF.
  • Maintain donor and CAMHF confidentiality and privacy at all times.
  • Abide by the Occupational Health and Safety Act, and work in a manner that is safe, reporting incidents immediately to direct supervisor.
  • Perform other duties as assigned in order to meet the overall goals and objectives of the Foundation.
  • Operate within the culture and core values of the organization.
  • Undergraduate degree in Marketing, Fundraising, Business, or a related field.
  • Minimum of 3-5 years of directly related experience in digital marketing, e-commerce or related field. Combination of relevant education and experience may be considered.
  • Demonstrated track record in digital fundraising or income generation, including familiarity with testing methodologies.
  • Demonstrated knowledge of integrated digital marketing and production, across web and email channels.
  • Excellent organizational, planning and time management skills; attention to detail.
  • Proven ability to build and sustain strong working relationships with colleagues and key stakeholders at all levels; capable of exercising independent judgment and flexibility.
  • Demonstrated ability to handle multiple priorities and be self-motivated in a fast-paced work environment is required.
  • Customer service oriented; proven ability to effectively work with other people.
  • Generally curious, fearless with new technology.
  • Demonstrated ability to write quickly and professionally for digital audiences; positive and open approach to editing.
  • Flair for creating/editing images; experience with design software (i.e. Photoshop, InDesign, other.)
  • Ease with email marketing, content management systems.
  • Eager to learn and apply new tools in innovative ways.
  • Strong understanding of non-profit online fundraising and CRM software and tools, such as Sitecore, Blackbaud Luminate Online and Teamraiser.
  • Experience with applying and analyzing Google Analytics, and intermediate understanding of HTML 5 and CSS would be strongly preferred.
  • Proficient in the use of all corporate productivity tools including Excel, Word, PowerPoint, Edge as well as Raiser’s Edge or other donor database management systems.
  • Demonstrated commitment to and understanding of the mission and values of CAMH and CAMHF.

Don’t sweat it if you don’t have everything listed above. We believe in growth and curiosity. If you have some of these qualities and believe this is the position that will make you excited to come into work every day, then we want to hear from you!Salary Range: $66,836.70 to $75,854.35, annuallyCAMH Foundation is an equal opportunity employer. We are committed to providing reasonable accommodations and will work with you to meet your needs. If you are a person with a disability and require assistance during the application process, please don’t hesitate to reach out! Please contact us at HR.Foundation@camh.ca. We celebrate our inclusive work environment and welcome members of all backgrounds and perspectives to apply.Our north star is creating hope and improving outcomes for people facing mental illness. We work in respectful partnerships with each other and our hospital partners to inspire philanthropy and raise awareness in support of mental health.CAMH is a Tobacco-Free Organization.CAMH is fully affiliated with the University of Toronto and is a teaching hospital and research institute. As a CAMH employee, you will be expected to actively support CAMH’s teaching and research activities, in addition to supporting the clinical work of the hospital.At CAMH, we strive to be an equitable and inclusive employer. Our commitment to equity is grounded in an institution-wide commitment to achieving a working, teaching, and learning environment that is free of discrimination and harassment.CAMH actively seeks candidates from First Nations, Métis and Inuit, racialized and LGBTQ2S+ communities, women, and people with disabilities (including people who have experienced mental health and substance use challenges).We encourage people from all backgrounds to apply to our positions. We thank all applicants for their interest, however, only those selected for an interview will be contacted. Please inform us if you require accommodations during the interview process.
CAMH Foundation is looking to hire a full-time contract Web & Email Marketing Specialist who will work remotely with a requirement of two days per week on-site. The specialist will be responsible for creating web and email experiences for CAMH supporters. The role involves strategic input, digital marketing, creative production, analytics, and reporting. Candidates should have a background in marketing, fundraising, or a related field, with 3-5 years of experience in digital marketing. The salary range for this position is $66,836.70 to $75,854.35 annually. CAMH Foundation is an equal opportunity employer and encourages candidates from diverse backgrounds to apply.
Title: Administrative Assistant

Location: Toronto, ON

Company: Confidential

Job Description:

We are looking for a proactive and organized Administrative Assistant to join our team in Toronto. The successful candidate will provide administrative support to various departments within the company. Responsibilities include managing schedules, organizing meetings, coordinating travel arrangements, preparing documents and reports, and handling incoming calls and emails. The ideal candidate will have strong communication skills, attention to detail, and the ability to work well under pressure. Previous experience in an administrative role is required. This is a full-time position with competitive salary and benefits. Apply now to join our dynamic team!

Expected salary: $66836.7 – 75854.35 per year

Job date: Sun, 16 Jun 2024 07:10:55 GMT

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