Company:

Location: Toronto, ON

Expected salary:

Job date: Thu, 21 Aug 2025 23:29:31 GMT

Job description: DescriptionAccount Manager, Paid SocialOVERVIEW:The Account Manager – Paid Social is responsible for developing the paid social media approach and executing these tactics via multiple social channels.As the Account Manager, you will be responsible for the day-to-day management of a client’s paid social initiatives. This includes developing strategy and managing the execution of paid social campaigns based on the client’s business objectives.YOUR IMPACT:

• Manage paid social media campaigns (Facebook, Twitter, Snap, LinkedIn, Pinterest)
• Create, manage and execute strategic paid social plans that meet client’s goals.
• Define a campaign strategy and deliverables plan that exceeds client expectations.
• Create, present and gain client approval on campaign strategies and tactics.
• Oversee and deliver on Account Management business processes.
• Forecast, generate and maximize revenue opportunities with clients.
• Monitor, track, evaluate and optimize campaign performance to maximize client investment.
• Cross-functional campaign development with internal biddable teams as well as sister media agencies
• Maintain positive client relationships, expectations and communications with the assistance of internal resources
• Build on an existing level of paid social media expertise and develop a reputation for innovation and efficiency
• Stay up-to-date with industry trends and developments in paid social, digital marketing as well as consumer behaviour and recommend improvements to accounts
• Aid in creation of new business presentations, POVs, best practices and key process documentation

YOUR QUALIFICATIONS:

• Hands on experience planning and executing paid social campaigns
• In-depth knowledge of paid-social platforms (Facebook, Twitter, Snap, Linkedin, Pinterest)
• Great attention to detail and time management skills
• Minimum of 2-3 years of paid social experience
• Ability to interact in a professional manner and deal with clients in a fast-paced environment
• High level of technical proficiency in Microsoft Office, specifically Excel and PowerPoint
• Technical and analytical mindset

GroupM and all its affiliates embrace and celebrate diversity and inclusivity. We are committed to creating a safe and respectful work environment and building a team that represents a variety of backgrounds, perspectives, and skills. We are a worldwide media agency network that represents global clients. The more inclusive and collaborative we are, the greater work we can create together.If you have a disability or special need that requires accommodation at any time during the recruitment process, please let us know.

Summary: Account Manager, Paid Social

Overview:
The Account Manager for Paid Social is tasked with developing and executing paid social media strategies across various platforms (Facebook, Twitter, Snap, LinkedIn, Pinterest) to align with client business objectives.

Key Responsibilities:

• Manage and execute paid social media campaigns.
• Create strategic plans and define deliverables to exceed client expectations.
• Present campaign strategies to clients for approval.
• Oversee account management processes and maximize revenue opportunities.
• Monitor and optimize campaign performance.
• Collaborate with internal teams for cross-functional campaign development.
• Maintain strong client relationships and communication.
• Stay current with industry trends and recommend account improvements.
• Assist in creating new business presentations and best practice documentation.

Qualifications:

• 2-3 years of hands-on experience in paid social.
• In-depth knowledge of social media platforms.
• Strong attention to detail and time management skills.
• Professional client interaction in a fast-paced environment.
• Proficient in Microsoft Office, especially Excel and PowerPoint.
• Technical and analytical mindset.

Diversity Commitment:
GroupM emphasizes diversity and inclusivity, aiming to create a respectful work environment that reflects various backgrounds and perspectives. Accommodations are offered for those with disabilities throughout the recruitment process.