Company: GroupM

Location: Toronto, ON

Expected salary:

Job date: Wed, 02 Oct 2024 07:24:55 GMT

Job description: DescriptionPosition at GroupM NexusAccount Manager – Search and Social (Hybrid)Overview:The Account Manager – Paid Search and Paid Social is responsible for developing the paid search and paid social media approach and executing these tactics via multiple search and social channels.As the Account Manager, you will be responsible for the day-to-day management and support of a global client’s paid search and social initiatives. This includes developing strategy and managing the execution of paid search and social campaigns based on the client’s business objectives.YOUR IMPACT:

• Manage paid search and paid social media campaigns (Google, Amazon, Facebook, Instagram, Twitter, Snap, Linkedin, Pinterest, TikTok)
• Create, manage and support the execution of strategic paid search and social plans that meet client’s goals
• Define a campaign strategy and deliverables plan that exceeds client expectations
• Create, present and gain client approval on campaign strategies and tactics
• Oversee, deliver and support on Account Management business processes
• Monitor, track, evaluate and optimize campaign performance to maximize client investment
• Cross-functional campaign development with internal biddable teams as well as sister media agencies
• Maintain positive client relationships, expectations and communications with the assistance of internal resources
• Build on an existing level of paid search and paid social media expertise and develop a reputation for innovation and efficiency
• Stay up-to-date with industry trends and developments in paid search and paid social, digital marketing as well as consumer behaviour and recommend improvements to accounts
• Aid in creation of new business presentations, POVs, best practices and key process documentation

YOUR QUALIFICATIONS:

• Hands on experience planning and executing paid search and paid social campaigns
• Knowledge of paid-search and paid-social platforms (Google Ads, Amazon Search Ads, , Facebook/Instagram, Twitter, Snap, Linkedin, Pinterest)
• Great attention to detail and time management skills
• Minimum of 2-3 years of paid search and paid social experience
• Ability to interact in a professional manner and deal with clients in a fast-paced environment
• High level of technical proficiency in Microsoft Office, specifically Excel and PowerPoint
• Technical and analytical mindset

About GroupMGroupM is the world’s leading media investment company responsible for more than $63B in annual media investment through agencies Mindshare, MediaCom, Wavemaker, Essence and m/SIX, as well as the outcomes-driven programmatic audience company, Xaxis. GroupM’s portfolio includes Data & Technology, Investment, and Services, all united in vision to shape the next era of media where advertising works better for people. By leveraging all the benefits of scale, the company innovates, differentiates and generates sustained value for our clients wherever they do business.GroupM and all its affiliates embrace and celebrate diversity, inclusivity, and equal opportunity. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. We are a worldwide media agency network that represents global clients. The more inclusive we are, the more great work we can create together.We’re an equal opportunity employer and values diversity in its workforce. If you have a disability or special need that requires accommodation at any time during the recruitment process, please let us know. While we appreciate all applications received, only those candidates selected for an interview will be contacted.

The Account Manager – Search and Social at GroupM Nexus is responsible for developing and executing paid search and social media campaigns for global clients. This includes managing strategy, execution, and optimization of campaigns across various platforms such as Google, Facebook, Instagram, Twitter, and more. The ideal candidate should have 2-3 years of experience in paid search and social, knowledge of key platforms, strong attention to detail, and technical proficiency in Microsoft Office. GroupM is a leading media investment company with a diverse and inclusive workforce committed to creating impactful advertising campaigns.