Company: Emerald Logistix

Location: Orlando, FL

Expected salary: $1050 – 1350 per week

Job date: Mon, 14 Jul 2025 23:31:53 GMT

Job description:

Job Title: Marketing Data Analyst

Job Description:

We are seeking a detail-oriented Marketing Data Analyst to join our dynamic team. This role will focus on enhancing customer reach and engagement through data-driven strategies. As a Marketing Data Analyst, you will be responsible for collecting, analyzing, and interpreting complex data to drive decision-making and optimize our marketing efforts.

Key Responsibilities:

• Analyze customer data to identify trends and insights that inform marketing strategies.
• Develop and implement data-driven campaigns aimed at increasing customer engagement and retention.
• Collaborate with the marketing team to create targeted segmentations and personalized messaging.
• Utilize analytical tools to measure campaign performance and customer response.
• Provide actionable recommendations based on data analysis to improve marketing effectiveness.
• Monitor key performance indicators (KPIs) and adjust strategies as needed to achieve business objectives.
• Prepare reports and presentations for stakeholders to communicate findings and strategic recommendations.

Qualifications:

• Bachelor’s degree in Marketing, Data Analytics, Statistics, or a related field.
• Proven experience in marketing analytics or a similar role.
• Strong analytical skills with proficiency in data analysis tools (e.g., Google Analytics, SQL, Excel).
• Excellent communication skills to present complex data clearly to non-technical stakeholders.
• Ability to work collaboratively in a fast-paced environment.

Join our team and play a crucial role in driving our marketing strategy through data-driven insights!