Company: CreativeNiche

Location: Toronto, ON

Expected salary:

Job date: Mon, 03 Mar 2025 05:00:12 GMT

Job description:

• Location: Toronto, Ontario
• Type: Permanent
• Job #17903

Associate Creative Director – CPG IndustryPosition Overview:
We are seeking an Associate Creative Director to lead our client’s in-house creative team and drive innovation in how they connect with consumers. This is a hybrid role, requiring a visionary leader with CPG industry experience to elevate our client’s brand storytelling across emerging and traditional channels.This role is perfect for someone who thrives on out-of-the-box thinking, is passionate about new digital and social trends, and has the leadership skills to bring big ideas to life-while managing budgets and ensuring seamless execution.Key Responsibilities:

• Spearhead brand storytelling and cohesive messaging across all consumer touchpoints.
• Introduce and expand new marketing channels, including TikTok, social media influencers, AI, and emerging digital platforms.
• Ensure brand consistency across all assets, from digital and ecommerce to packaging and retail.
• Lead, mentor, and inspire a large in-house creative team of designers, copywriters, videographers, and the like.
• Oversee creative workflows and ensure timely execution of projects across multiple departments.
• Champion a collaborative and innovative team culture.
• Proactively participate in concept development and execution, ensuring high creative standards.
• Provide hands-on design and art direction when needed.
• Drive brainstorm sessions and bring fresh, trend-driven ideas to the table.
• Manage the creative budget, ensuring efficient use of resources while maximizing impact.
• Work closely with marketing, product, and sales teams to align projects with business objectives.

Who You Are:

• 8+ years of experience as a Sr. Art Director or Associate Creative Director within the CPG industry.
• Proven ability to lead large creative teams.
• Expertise in brand storytelling, digital marketing, AI, and social media trends.
• Strong design and creative execution background, with the ability to be hands-on when needed.
• Experience managing budgets and allocating resources efficiently.
• A visionary thinker who can balance creativity with business objectives.

We look forward to hearing from you!

The job posting is for an Associate Creative Director in Toronto, Ontario within the CPG industry. The role involves leading a creative team, driving innovation in brand storytelling, and managing various marketing channels. Key responsibilities include spearheading brand messaging, expanding marketing channels, ensuring brand consistency, leading and mentoring a creative team, overseeing workflows, and participating in concept development. The ideal candidate has 8+ years of experience in the CPG industry, strong leadership skills, expertise in brand storytelling and digital marketing, and the ability to balance creativity with business objectives.