Company: Lundbeck

Location: Orlando, FL

Expected salary:

Job date: Wed, 06 Aug 2025 04:38:36 GMT

Job description:

Job Description: Demand Creation Specialist

Position Overview:

We are seeking a dynamic and strategic Demand Creation Specialist to join our team. In this role, you will be responsible for driving demand creation through a holistic approach that combines comprehensive clinical knowledge with effective sales and marketing strategies in your local market. Your expertise in leveraging digital tools and insights from customer data will be instrumental in identifying opportunities, developing strategies, and executing tactical plans to enhance our market presence.

Key Responsibilities:

• Clinical Knowledge Utilization: Leverage your extensive clinical expertise to inform and guide sales and marketing initiatives, ensuring alignment with industry standards and customer needs.

• Sales Strategy Execution: Collaborate with the sales team to develop and implement strategies that effectively promote our products and services, driving demand within targeted segments.

• Marketing Strategy Implementation: Execute innovative marketing strategies that resonate with healthcare professionals and decision-makers in the local market.

• Digital Tool Application: Utilize advanced digital tools and platforms to enhance outreach and engagement, ensuring that marketing efforts are both effective and measurable.

• Data Insights Analysis: Analyze customer and market data to identify trends, preferences, and areas for growth. Use these insights to refine strategies and tactics continuously.

• Opportunity Development: Identify and evaluate new opportunities for growth in the market, working closely with cross-functional teams to capitalize on these prospects.

• Performance Monitoring: Track and analyze the effectiveness of marketing and sales initiatives, providing regular reports and recommendations for improvement.

Qualifications:

• Bachelor’s degree in Life Sciences, Marketing, Business, or a related field.
• Proven experience in sales, marketing, or demand creation within the healthcare sector.
• Strong understanding of digital marketing tools and data analytics.
• Excellent communication and interpersonal skills.
• Ability to work collaboratively in a team-oriented environment.

Join us in this exciting opportunity to make a significant impact in the healthcare market through innovative demand creation strategies!