Company: ABM

Location: Orlando, FL

Expected salary:

Job date: Sat, 15 Mar 2025 08:32:24 GMT

Job description: The job of a Sales and Marketing Strategist involves developing a comprehensive sales and marketing strategy tailored to the needs of each potential client. This includes creating a unique approach that may encompass a single service or a bundle of solutions to effectively reach the target audience. The role also entails engaging in various activities such as networking events, lead generation, and qualifying potential leads to drive business growth.

Utilizing branded marketing materials from Account-Based Marketing (ABM) initiatives, the Sales and Marketing Strategist creates detailed and customized campaigns that resonate with the client’s needs and preferences. By leveraging a mix of traditional and digital marketing tactics, this professional plays a vital role in enhancing brand visibility, attracting new customers, and ultimately driving sales revenue. The ability to think creatively, understand market trends, and effectively communicate value propositions are essential skills for success in this role.