Company: Active Staffing Services

Location: Orlando, FL

Expected salary: $50000 – 60000 per year

Job date: Fri, 03 Oct 2025 22:37:39 GMT

Job description:

Job Description: Business Development Representative – Digital Marketing & Creative Sector

Overview:
We are seeking a dynamic and results-driven Business Development Representative to join our team in the digital marketing and creative space. This role is vital in expanding our market presence and driving growth by generating leads and establishing professional relationships.

Key Responsibilities:

• Lead Generation: Identify and cultivate potential clients through cold calls, emails, and in-person networking. Leverage marketing campaigns to drive outreach efforts.
• Market Research: Stay informed about industry trends and competitor activity to effectively position our offerings.
• Relationship Building: Build and maintain strong relationships with prospects to foster trust and credibility.
• Collaboration: Work closely with the marketing and creative teams to ensure alignment on outreach strategies and lead generation efforts.
• Performance Tracking: Monitor and report on outreach efforts and campaign results to refine strategies and improve effectiveness.

Key Objectives:

• Generate a consistent flow of leads from both marketing campaigns and proactive outreach.
• Enhance our brand visibility and presence in the digital marketing landscape.
• Achieve personal and team sales targets through strategic engagement and follow-up.

Staffing Trends in Digital Marketing and Creative Space

1. Increased Demand for Digital Skills:
With the rise of online channels, companies are prioritizing candidates who possess skills in SEO, content marketing, social media, and data analytics. The digital landscape is evolving rapidly, leading to a significant demand for professionals who can navigate these changes.

2. Rise of Hybrid Work Models:
Many organizations are adopting flexible work arrangements, allowing talent to work remotely while collaborating with global teams. This trend is fostering a broader talent pool as businesses can hire the best talent irrespective of geographical constraints.

3. Emphasis on Creativity and Innovation:
Companies are increasingly valuing creative professionals who can bring fresh ideas and innovate in a saturated market. There’s a growing emphasis on storytelling and brand authenticity, leading to a higher demand for creative strategists, content creators, and designers.

4. Focus on Data-Driven Decision Making:
Marketers are leveraging data analytics to inform campaigns and strategies. As a result, there is a growing need for professionals who can interpret and work with data to drive actionable insights.

5. Upskilling and Continuous Learning:
As the industry progresses, professionals are encouraged to engage in continuous learning and professional development. Upskilling in emerging technologies and digital tools is becoming essential for career advancement.

By aligning with these trends, our team aims to not only attract top talent but also to foster a culture of innovation and growth in the digital marketing and creative realms.