Company: Affinity Group

Location: Orlando, FL

Expected salary: $100000 – 125000 per year

Job date: Sat, 26 Jul 2025 04:52:28 GMT

Job description:

Job Title: Marketing and Business Intelligence Strategist

Company Overview:
Bridge to Success: The Affinity Group is one of North America’s fastest-growing food sales and marketing agencies. We pride ourselves on our innovative approach, connecting brands with consumers and driving growth through strategic insights and compelling marketing campaigns.

Job Description:
We are seeking a dynamic and motivated Marketing and Business Intelligence Strategist to join our team. In this pivotal role, you will leverage your marketing expertise and analytical skills to influence key decision-makers without direct authority, establishing trust and credibility across multiple departments.

Key Responsibilities:

• Collaborate with cross-functional teams to develop and implement strategic marketing initiatives that drive brand growth and enhance market positioning.
• Utilize business intelligence tools to analyze market trends, consumer behavior, and sales performance, providing actionable insights to stakeholders.
• Cultivate strong relationships with internal and external partners, effectively communicating marketing strategies and objectives.
• Monitor and report on the effectiveness of marketing campaigns, using data to optimize performance and refine approaches.
• Foster a culture of innovation by staying updated on industry trends and best practices in marketing and business intelligence.

Qualifications:

• Bachelor’s degree in Marketing, Business, or a related field.
• Proven experience in marketing, business intelligence, or a similar role, preferably within the food industry.
• Strong analytical skills with the ability to interpret complex data and translate it into actionable strategies.
• Exceptional communication and interpersonal skills, with a talent for influencing without authority.
• Proficiency in marketing analysis tools and software.

Join Us:
At The Affinity Group, you will be part of a vibrant, fast-paced environment where your ideas and contributions will make a real impact. If you are passionate about food marketing and ready to take on a challenging yet rewarding role, we want to hear from you!