Company: Healogics

Location: Orlando, FL

Expected salary: $84375 – 109125 per year

Job date: Fri, 30 May 2025 22:00:00 GMT

Job description:

Job Description: Marketing Coordinator for Wound Care Program

Overview:
We are seeking a dynamic Marketing Coordinator to join our team and play a pivotal role in promoting our wound care program. This position will involve close collaboration with both the hospital and Healogics marketing departments to develop and implement strategic marketing plans. The ideal candidate will be proactive, detail-oriented, and experienced in healthcare marketing.

Key Responsibilities:

• Strategic Marketing Planning (20%): Collaborate with hospital and Healogics marketing teams to devise and execute comprehensive marketing strategies for the wound care program.

• Coordination with Physicians: Work alongside the hospital physician liaison to align marketing efforts with physician needs and assist in planning promotional activities.

• Campaign Development: Design, implement, and monitor marketing campaigns that effectively communicate the benefits of the wound care program to target audiences.

• Market Analysis: Conduct research and analysis to identify market trends and patient needs, providing insights to refine marketing approaches.

• Content Creation: Develop promotional materials, including brochures, digital content, and social media posts, to engage potential patients and referring physicians.

• Performance Monitoring: Assess the effectiveness of marketing initiatives through metrics and feedback, making data-driven adjustments as necessary.

• Cross-Department Collaboration: Work with various departments to ensure a unified approach to marketing that enhances the overall patient experience and program visibility.

Qualifications:

• Bachelor’s degree in Marketing, Communications, or a related field.
• Experience in healthcare marketing or a similar environment preferred.
• Excellent communication and interpersonal skills.
• Strong organizational skills with the ability to manage multiple projects simultaneously.
• Proficiency in digital marketing tools and analytics.

Join our team and help elevate our wound care program through strategic marketing initiatives designed to improve patient outcomes and program visibility!