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Company: Colintex Placements

Location: Toronto, ON

Job description: Our Toronto client is a well-established, successful apparel company. They are seeking a dynamic, self-starting E-Commerce Marketing Manager.The goals include growing the Brand through effective customer acquisition, scaling through the existing customer base and doing so in a way, that is on-brand and engaging for their customers. This role will have a breadth of ownership and responsibility for customer acquisition and retention both online and offline.The right candidate will be a teammate that is ambitious, filled with ideas, always curious, honest, down to earth, and excited to be a part of this incredible journey.Roles and responsibilities:

• Acquisition channel strategy, customer retention and day-to-day management: You will help write the playbook for growth across all acquisition channels, owning strategy, execution, reporting and analysis. You will help drive customer retention through e-mail marketing, cart abandonment, customer cohort tracking and other strategies
• Testing: You’ll vet and test emerging acquisition opportunities – including new (online and offline) channels, targeting, audiences, creative, messaging, etc.
• Performance: You will have ownership of all acquisition KPIs (CPA, ROAS, etc.)
• Budgeting: Ownership of paid marketing spend and budgeting across channels.
• Reporting: You’ll lead weekly/monthly/quarterly reporting on acquisition efforts, keeping marketing and cross-functional teams up to speed on performance.
• Cross-functional collaboration: You’ll work across marketing, operations, production, and other teams to move acquisition objectives forward.
• Vendors: Ownership and management of relationships with external acquisition vendors.

What we’re looking for:

• High degree of intellectual curiosity and a passion to stay on top of the latest marketing trends & channels.
• Experience with digital acquisition channels (Display, Paid Search, Re-targeting, Affiliate, paid social channels, etc.)
• Keen visual aesthetic and ability to communicate brand image and tone of voice through acquisition and retention efforts. Some graphic design skills a plus.
• Budget management experience.
• Genuine interest and vision for how consumer brands acquire customers online and offline.
• Strategic thinking – a vision for how we can scale the brand and the role that acquisition plays in that effort.
• Analytical horsepower – you have prior experience analyzing results and applying learnings that helped build a consumer brand.
• Excellent Excel skills. Bonus points, if you have SQL experience.
• A team player who can also go it alone at times.
• Good project management skills and the ability to stay cool in fast-paced and ambiguous situations.
• Attention to detail.
• A “get it done”, ‘no task too small’ attitude.
• Intellectual honesty. You are just as likely to admit when your idea didn’t work as when it did.
• Creative, yet strategic approaches to problem solving.
• An innovator, who is entrepreneurial in spirit.

Background and experience:

• Bachelor’s degree in (but not limited to) Business, Marketing, Computer Science or a related field
• 3-5 years of acquisition marketing experience with a consumer brand or agency.

If this sounds like you, send resume to colin@colintex.com.
Our Toronto client, a successful apparel company, is seeking an E-Commerce Marketing Manager to help grow their brand through effective customer acquisition and retention strategies. The role includes ownership of acquisition channels, budget management, testing new opportunities, and collaborating with various teams. The ideal candidate should have a high degree of curiosity, experience with digital acquisition channels, strategic thinking, analytical skills, and a team player attitude. A Bachelor’s degree and 3-5 years of acquisition marketing experience are required. If interested, send your resume to colin@colintex.com.
Title: Senior Marketing Manager

Location: Toronto, ON

Company: Confidential

Job Type: Full-time

Salary: Competitive

Description:

We are seeking a highly motivated Senior Marketing Manager to join our team in Toronto. The ideal candidate will have a proven track record in developing and executing marketing strategies to drive business growth and increase brand awareness. The Senior Marketing Manager will be responsible for overseeing all marketing activities, including advertising, promotions, public relations, and market research.

Responsibilities:

– Develop and implement marketing strategies to grow business and increase brand awareness
– Manage all marketing campaigns and programs, including digital marketing, social media, and email marketing
– Analyze market trends and customer behavior to develop targeted marketing campaigns
– Collaborate with cross-functional teams to execute marketing initiatives
– Monitor and report on marketing metrics to track the success of campaigns
– Manage marketing budget and work to optimize marketing spend for maximum ROI
– Stay up-to-date on industry trends and best practices in marketing

Qualifications:

– Bachelor’s degree in Marketing, Business, or related field
– 5+ years of experience in marketing role, with a focus on digital and content marketing
– Strong analytical and problem-solving skills
– Excellent written and verbal communication skills
– Ability to manage multiple projects and meet tight deadlines
– Proficiency in Microsoft Office and marketing automation tools
– Experience in the technology industry is a plus

If you are a results-driven marketing professional looking to make a meaningful impact, we want to hear from you. Apply now to join our dynamic team!

Expected salary:

Job date: Thu, 06 Jun 2024 01:34:40 GMT