Company: Greystar

Location: Orlando, FL

Expected salary: $75000 – 80000 per year

Job date: Sat, 21 Jun 2025 23:08:21 GMT

Job description:

Job Description: Marketing and Leasing Analyst

Position Overview:
We are seeking a dynamic Marketing and Leasing Analyst to join our team. This role is essential for driving occupancy and revenue goals for our property through effective marketing strategies and operational analysis. The ideal candidate will analyze historical data and project future trends, enabling informed decision-making and strategic planning.

Key Responsibilities:

• Develop and implement short- and long-term marketing strategies to enhance property occupancy and maximize revenue.
• Access and analyze operational reports to establish historical performance patterns and predict future trends.
• Promote the property through various marketing channels, including digital marketing, social media, and community outreach.
• Collaborate with leasing teams to create targeted promotions and marketing materials that resonate with prospective tenants.
• Monitor and report on the effectiveness of marketing initiatives, adjusting strategies as necessary to meet performance goals.
• Conduct market research to identify opportunities and threats, ensuring competitive positioning in the market.

Qualifications:

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• Proven experience in marketing, leasing, or real estate analysis.
• Strong analytical skills with the ability to interpret data and make strategic recommendations.
• Excellent communication and interpersonal skills.
• Proficiency in marketing software and tools, as well as Microsoft Office Suite.

Projected Impact:
The successful candidate will play a vital role in shaping high-impact marketing efforts that drive property success, ultimately leading to increased occupancy rates and higher revenue generation. Your expertise will ensure that our marketing initiatives are data-driven and aligned with both immediate and long-term operational objectives.