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Dentsu International – Influencer Marketing Specialist – Toronto, ON

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Company: Dentsu International

Location: Toronto, ON

Job description: Company Description

MKTG S+E is a global integrated agency that harnesses the power of sports and entertainment to impact human behavior through meaningful marketing solutions and experiences. Our key differentiator is “knowing people better than anyone else” and using deep consumer insights to establish powerful connections between sports properties and brands. Across strategy, measurement, content, hospitality, and events, we connect the sports and entertainment industry and companies around the world to deliver meaningful marketing solutions and experiences that are truly differentiated. The experiences that we create engage customers, build memorable brands, and deliver value. MKTG S+E is a part of the broader dentsu Sports International network.

Job Description

The MKTG Sports & Entertainment Consulting Team is looking for someone to join our fast-growing Influencer Marketing team. We want someone who will play a vital role in supporting the team on influencer – led activations and campaigns for our clients.

As an Influencer Marketing Specialist, you will become involved with all aspects of the end-to-end process on your assigned account(s), from the initial strategic recommendations to securing the talent and measuring the performance of the partnerships on behalf of the brand.

Primary responsibilities will include:

  • Support influencer marketing programs; including research on talent recommendations and monitoring adherence to contracted deliverables and associated timelines
  • Research and develop high-level reports for the latest digital, social, and mobile platform updates
  • Brainstorm concepts, platforms, and programs across all agency accounts
  • Contribute to program recommendations and recaps
  • Write point-of-view documents on potential partnerships and activations
  • Assist in planning, organizing, and routing content calendars for social programs; including involvement with Creative and Video Production teams in creating assets
  • Prepare status reports, agendas, and timelines for client meetings/calls and attending related sessions
  • Research competitive activity, industry trends, property opportunities, and more
  • Assistance with account management functions; including supporting finance/billing requests
  • Some travel may be required based on account needs
  • Produce and edit phone-led content via native platforms (knowing how to create content that aligns with trends and best practices)

Qualifications

  • University Degree preferred, relevant experience (including, but not limited to internships, work experience and post-graduate degrees) will also be considered
  • Knowledge of the social media landscape, including talent and brand partnerships
  • Fluency in Microsoft Office suite
  • Self-starter with the ability to identify what’s needed to keep projects moving
  • Ability to identify trends and adapt to a constantly changing digital landscape, especially emerging social tools and platforms
  • Strong understanding of social media and ability to self-produce and/or edit content across social platforms (Instagram, TikTok, X, Facebook, LinkedIn)
  • Creative with a sense of what resonates well online
  • Excellent communication skills; vocal, articulate ,and comfortable with copywriting
  • Ability to prioritize and complete tasks according to project timelines
  • Ability to contribute to ideas and solutions that lead to the success of the MKTG team and client accounts
  • Fluency in French is an asset

Additional Information

The salary range for this position is $45,000-$50,000. Actual salary within the salary range will be based on a variety of factors including relevant experience, knowledge, and skills. A range of medical, dental, RRSP, paid time off, and/or other benefits also are available to all permanent employees.

#LI-MM3

We know through experience that different ideas, perspectives and backgrounds foster a stronger and more creative work environment that delivers better business results. We strive to create workplaces that reflect the clients we serve and where everyone feels empowered to bring their full, authentic selves to work. We are committed to working with our candidates from all ability levels throughout the recruitment process to ensure that they have what they need to be at their best. If you need accommodation during the application or interview process, please contact or to begin a conversation about your individual accessibility needs throughout the hiring process.
MKTG S+E is a global integrated agency that uses sports and entertainment to impact human behavior through marketing solutions and experiences. They are looking for an Influencer Marketing Specialist to support influencer-led activations and campaigns for clients. The ideal candidate should have knowledge of social media, be creative, have strong communication skills, and be able to self-produce and edit content. Fluency in French is an asset. The salary range for the position is $45,000-$50,000, and they offer a range of benefits to permanent employees. They are committed to creating a diverse and inclusive work environment and are willing to accommodate candidates of all ability levels throughout the recruitment process.
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Expected salary: $45000 – 50000 per year

Job date: Sun, 21 Jan 2024 00:25:56 GMT

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