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Digital Analytics Implementation Specialist

Job title: Digital Analytics Implementation Specialist

Company: Trader

Job description: Are you ready to join autoTRADER and help us create bar-raising digital experiences for our clients and customers? Do you have an entrepreneurial spirit and enjoy a flexible work arrangement? As we continue to leverage trending technologies to drive customer-centric innovations, we also provide a Company Culture unlike any other. We are all about Collaboration, Growth and Fun.

Trader Corporation is the team behind Canada’s leading automotive marketplace, autoTRADER.ca, as well as a world class digital advertising business. We are a technology driven company that creates compelling solutions for our users and dealer customers. We are expanding our team and need are looking for a skilled Analytics Implementation Specialist to join our team.

Leading the way in the automotive marketplace, autoTRADER.ca is providing opportunities for technical experts who are keen to work with modern technologies delivering high-value products for millions of consumers. Within a collaborative and agile environment, the Digital Analytics Implementation Specialist will design and implement web and mobile analytics for autoTRADER’s online and mobile marketplaces.

We are looking for someone who not only loves data, but who is focused on building solutions to generate reliable and valuable analytics. The ideal candidate will have a web development background (including QA) and solid experience with Google Analytics and data tracking systems.

What you’ll do…

  • Design and implementation of autoTRADER’s web analytics platform (Google Analytics 360 [GA], Google Tag Manager [GTM])
  • Execute the implementation process, working closely with the marketing and development teams
  • Work closely with development teams to maintain and manage the site tagging methodology for autoTRADER’s multiple marketplaces to ensure accurate and complete measurement.
  • Recommend improvements to increase autoTRADER’s breadth and clarity of measurement
  • Build technical requirements documents and/or support the marketing team with technical documentation
  • Resolve technical tracking issues identified on website and mobile analytics platform
  • Provide guidance and support to other web analytics stakeholders on GA capabilities and measurement approaches

What you bring to the table…

  • Current knowledge in Google Analytics, digital analytics trends and best practices in web measurements to identify opportunities to integrate them at autoTRADER.ca
  • High degree of autonomy – ability to work with product teams to identify requirements and communicate them effectively.
  • Passion for data-driven decision making and analytics.
  • A business perspective. The ability to work in both technical and business environments is paramount.
  • Strong problem-solving skills.
  • QA experience and/or aptitude.

Must have experience…

  • Four-year technical degree or equivalent
  • 1+ years of digital analytics implementation experience
  • 1+ years of technical GA experience including site tagging
  • 2+ years of web development experience (JavaScript)
  • Experience using all aspects of GTM deployment and capabilities (required)

What’s in it for you…

  • An environment built to help you be your creative best
  • Competitive employee benefits program (medical, dental, vision and extended health care)
  • Paid time off
  • Professional Development dollars
  • Retirement benefits
  • Company Incentive plans
  • Flexible work environment
  • Team-building and Employee Appreciation events
  • Employee and Family Assistance and Wellness Programs
  • Gym membership discounts

Do we have your attention now? If so, we would love to hear from you!

Expected salary:

Location: Toronto, ON

Job date: Fri, 02 Jul 2021 05:59:32 GMT

Apply for the job now!

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