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Digital Marketing & Analytics Manager/ Adobe Analytics/Target Expertise a MUST

Job title: Digital Marketing & Analytics Manager/ Adobe Analytics/Target Expertise a MUST

Company: Dean Group

Job description: 2021-10-19 2022-01-05 Type: OS – Admin & Corporate Services Job Number: 16347

Job Description

Our client, a world leader in investment products is searching for a subject matter expert in Adobe Analytics and Adobe Target. This is an exciting role to become part of the Marketing Division and use digital data to design, execute, and continuously enhance a range of digital solutions, applications, platforms, and self-service functionality throughout their digital channels. This role requires someone who is passionate about the intersection between user experience and digital analytics, and can provide strategic leadership and operational support for offerings to ensure a consistent brand/user experience and digital campaigns. Ideally someone who enjoys being hands on …a decision influencer! Be responsible for interpreting your results and presenting to an executive team!.

Some responsibilities include;

  • Partner with key stakeholders to use digital data, web analytics (Adobe analytics) to help scale digital initiatives aimed at delivering excellent digital experience.
  • Partner with key internal and external stakeholders to design, create, and implement tools, digital marketing programs, and applications on the company’ s sites, mobile, and emerging platforms.
  • Draw upon best practices in user experience (UX) to wireframe new pages, applications, platforms, tools, and enhancements to maximize positive client experiences and ensure repeat traffic.

Expected salary: $85000 – 94000 per year

Location: Toronto, ON

Job date: Wed, 08 Dec 2021 05:21:51 GMT

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