International Custom Pak is a Canadian contract and private label manufacturer of customized health & beauty products. We are located in Mississauga, Ontario.
We are seeking fresh, new ideas from enthusiastic and forward-thinking individuals to help us improve our marketing strategies and generate new sales leads.
This role has a lot of space for creativity.
Job Responsibilities
- Assist with Brand development
- Create and optimize content for corporate website
- Develop and create marketing materials such as product sell-sheets, product brochures, company brochures, and presentations
- Plan and develop targeted marketing videos and product demonstrations
- Assist with product artwork development and designs
- Initiate and manage corporate social media accounts such as LinkedIn, Twitter, Facebook, YouTube, and other platforms
- Plan social media posts and monitor all platforms for new trends, ideas, and feedback
- Plan, build, and optimize digital ads across platforms like Facebook Ads and Google Ads with a focus on Return On Ad Spend (ROAS)
- Develop email campaigns and newsletters and work with communication partners
- Create and develop content for company-hosted webinars, workshops, and online tradeshows
- Assist with creation and production of corporate training materials such as videos, and act as the ambassador and/or voice
- Analyze marketing data to help suggest overall marketing strategy
- Research and evaluate competitor marketing and digital content
- Gain technical knowledge by attending design workshops, reviewing professional publications, and participating in professional societies
- Other duties as assigned
Knowledge & Competencies Required
- Minimum 1 year experience in a marketing role
- Experience with social media platforms
- Proficiency with Microsoft Office applications
- Excellent organizational skills and ability to manage time effectively
- Demonstrated ability to take initiative
- Ability to work independently within a team environment
- Proven ability to multi-task priorities in a fast-paced and growing environment
Job Types: Full-time, Part-time
Benefits:
- Casual dress
- On-site parking
Schedule:
- Monday to Friday
COVID-19 considerations:
To keep our staff as safe as possible. we perform daily temperature checks and require all staff and visitors to be masked
Work remotely:
- No
Digital Marketing Associate
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