Digital Marketing Coordinator

POSITION: Digital Marketing Coordinator
LOCATION: Toronto, ON.
STATUS: Full-time

JOB OVERVIEW

The Digital Marketing Coordinator reports to the Senior Manager, Digital Marketing and works within the marketing group on the strategic development and execution of integrated digital marketing initiatives. This includes providing strategic support for assigned projects and initiatives related to CI websites, e-marketing campaigns, webinars and other digital initiatives.

WHAT YOU WILL DO

• Receive and review digital marketing requests, validating scope, objectives and business requirements with stakeholders.
• Collaborates with various business units in support of all their digital marketing requirements, owning and project managing committed deliverables from development through to delivery.
• Support the seamless delivery of projects through our workflow management platform
• Identify, develop and create optimal customer experiences across all digital channels that personalize journeys and leverage data-driven insights to achieve targeted goals.
• Manages the successful execution of assigned initiatives against key milestones and communications between all stakeholders, including legal and compliance departments.
• Responsible for ongoing governance of website content for accuracy and facilitating update requests to ensure content and resources are kept up to date.
• Support the development of marketing automation for campaign management and reporting.
• Establish relationships with sales, client experience and other internal and external stakeholders.

WHAT YOU WILL BRING

Experience

• One to three years of financial services industry experience
• Previous experience in actively developing marketing strategy, with focus on digital marketing and developing multi-channel integrated campaigns.

Education/Training

• University/College degree in marketing, communications or related field
• IFIC / CSC certification is an asset
• Proficiency in Microsoft Office (Word, PowerPoint, Excel)

Knowledge, Skills, and Abilities

• Excellent collaboration skills and comfort working in team environment.
• Ability to connect the dots and envision ‘big picture’.
• Ability to handle multiple projects while making decisions about key priorities.
• Self-starter, highly motivated, able to work independently with minimal supervision.
• Creative with aptitude for design thinking and customer experience.
• A solid understanding of the industry and CI’s products and services.
• Strong team player with a commitment to continuous improvement.
• Ability to work with employees in all levels of the organization.

WORKING CONDITIONS

Remote and normal office environment.

WHAT YOU CAN EXPECT FROM US

Our dedication to the Employee Experience at CI is aimed at supporting, empowering and inspiring our talented team through:

• Recognition & Compensation
• Training & Development
• Health & Well-being
• Communication & Feedback

If you are a passionate, committed and dynamic individual, please submit your resume in confidence by clicking “Apply”.

Only qualified candidates selected for an interview will be contacted.

CI Financial Corp. and all of our affiliates (“CI”) are committed to fair and accessible employment practices and we are committed to providing accommodations for persons with disabilities. If you require accommodations in order to apply for any job opportunities, or require this posting in an additional format, please contact us at accessible.recruitment@ci.com, or call 416-364-1145 ext. 4747. If you are contacted by CI regarding a job opportunity or testing and require accommodation in any stage of the recruitment process, please use the above contact information. We will work with all applicants to determine appropriate accommodation for individual accessibility needs.

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