Company: Robert Half

Location: Toronto, ON

Expected salary:

Job date: Sun, 20 Oct 2024 22:18:07 GMT

Job description: Are you a tech-savvy professional with expertise in digital marketing and CRO strategies? We are seeking a Digital Marketing Specialist to join our client’s team and help them optimize their digital marketing efforts across multiple platforms.As a Digital Marketing Specialist, you’ll be tasked with driving CRO initiatives in an effort to increase conversion rates. Your expertise in handling webpage content on our CMS platform (Dato), operating our live chat platform (Drift), and managing Google Tag Manager and Google Analytics 4 dashboards will be put to full use. Your ability to interpret data and provide actionable insights is crucial in this role.Key Qualifications:

• Bachelor’s degree in Marketing, Business, or a related field.

• Proven experience in digital marketing, preferably with a strong focus on CRO strategies.

• Experience in content management, analytics and SEO support.

• Proficiency in CMS platforms (Dato is preferred).

• Proficiency in Google Tag Manager, Google Analytics 4, and Drift.

• Strong understanding of CRO methodologies and content management.

• Excellent project management and communication skills.

• Comfortable working in a fast-paced, collaborative environment.

Preferred Skills:

• Experience with A/B testing tools and techniques.

• Knowledge of HTML, CSS, and basic web development principles.

• Familiarity with additional marketing tools and platforms.

We value analytics and insightful thinking and are looking for a candidate just like you, who can identify marketing opportunities and enhance our user experience. Apply today to join our clients dynamic team and make a real difference in their company’s digital presence.(Note: This role is full-time and will require the successful candidate to work on-site).Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity – whenever you choose – even on the go. Download the Robert Half app and get 1-tap apply, notifications of AI-matched jobs, and much more.Questions? Call your local office at 1.888.490.5565. All applicants applying for Canadian job openings must be authorized to work in Canada.Only job postings for jobs located in Quebec appear in French.© 2024 Robert Half. By clicking “Apply Now,” you’re agreeing to Robert Half’s Terms of Use.Robert HalfRobert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting,…

Digital marketing agency is looking to hire a Digital Marketing Specialist with expertise in CRO strategies. The specialist will be responsible for optimizing digital marketing efforts across multiple platforms, driving CRO initiatives, and providing actionable insights based on data interpretation. Key qualifications include a Bachelor’s degree in Marketing or related field, experience in digital marketing and content management, proficiency in CMS platforms, Google Tag Manager, Google Analytics 4, and Drift, and strong project management and communication skills. Preferred skills include experience with A/B testing tools, knowledge of HTML and CSS, and familiarity with other marketing tools and platforms. The role is full-time and on-site. Interested individuals can apply through Robert Half, a specialized talent solutions firm.