Company: Orlando Shakes Theater, In Partnership with UCF

Location: Orlando, FL

Expected salary: $60000 – 75000 per year

Job date: Wed, 07 May 2025 22:02:03 GMT

Job description:

Job Title: Digital Marketing and Communications Specialist

Job Description:

We are seeking a dynamic Digital Marketing and Communications Specialist to enhance our brand reputation and drive consumer engagement. This role encompasses a variety of responsibilities, including:

• Social Media Management: Craft and implement engaging content strategies across multiple social platforms to increase brand visibility and audience interaction.
• Merchandising: Collaborate with teams to develop and promote compelling product offerings, ensuring alignment with overall marketing objectives.
• Public Relations: Build and maintain relationships with media outlets and stakeholders to effectively communicate our brand’s narrative and enhance public perception.
• Executive Communications: Support executive leadership in crafting clear and impactful messaging for internal and external audiences through various channels.
• Consumer Marketing: Develop and execute strategic marketing campaigns that resonate with target audiences, driving both online and offline engagement.

Key Responsibilities:

• Design and deploy digital marketing strategies that leverage brand and digital initiatives.
• Partner with cross-functional teams to ensure cohesive messaging and branding across all platforms.
• Analyze and report on campaign performance to continuously optimize marketing efforts.
• Engage with key influencers and media, maintaining a positive brand image in the public eye.

Qualifications:

• Proven success in executing comprehensive digital marketing and communications strategies.
• Strong understanding of consumer marketing dynamics and brand management.
• Excellent communication skills, both written and verbal, with an ability to influence various stakeholders.
• Experience with data analytics tools to assess campaign effectiveness and drive informed decision-making.

Join us to shape our digital presence and communicate our brand’s vision effectively to consumers and stakeholders alike!