Company: Andretti Indoor Karting and Games

Location: Orlando, FL

Expected salary:

Job date: Wed, 23 Jul 2025 05:00:02 GMT

Job description:

Job Title: Digital Marketing Specialist

Job Description:

We are seeking a dynamic and results-driven Digital Marketing Specialist to join our team. In this role, you will be responsible for enhancing our brand identity by implementing innovative digital marketing initiatives and overseeing content creation across various platforms. Your expertise will play a crucial role in increasing our online presence and engaging with our target audience.

Key Responsibilities:

• Develop and execute comprehensive digital marketing strategies that align with our brand goals.
• Oversee the content creation process, ensuring consistent messaging and visual identity across all digital channels.
• Collaborate with cross-functional teams to create marketing materials and campaigns that resonate with our audience.
• Utilize analytics to track performance metrics and optimize the effectiveness of marketing efforts.
• Engage actively on social media platforms to foster community interaction and brand loyalty.
• Conduct market research to identify trends and insights that can inform future marketing strategies.
• Support field marketing initiatives with creative solutions and coordination of local campaigns.

Qualifications:

• Strong verbal and written communication skills.
• Proven track record in digital and social media marketing.
• Ability to analyze data and leverage insights to drive strategy.
• Flexibility to travel 20%-30% as required.
• A proactive approach to problem-solving and innovation in marketing campaigns.

Join us in shaping our brand’s digital presence and making a significant impact in the market!