Company: NBCUniversal

Location: Orlando, FL

Expected salary: $118000 – 130000 per year

Job date: Sun, 26 Oct 2025 22:53:51 GMT

Job description:

Job Description: Digital Marketing Specialist

Company Overview:
Join our dynamic team at NBC Sports, where we are dedicated to connecting sports fans with exceptional content via leading technology platforms. Our portfolio includes well-known brands like Oxygen, E!, SYFY, Golf Channel, and digital assets such as Fandango, Rotten Tomatoes, GolfNow, and GolfPass. We strive to innovate and enhance the fan experience by leveraging cutting-edge digital solutions.

Position Summary:
We are seeking a passionate and innovative Digital Marketing Specialist to join our team. In this role, you will be responsible for developing and implementing effective digital marketing strategies that promote our various channels and enhance audience engagement. You will work closely with cross-functional teams to drive brand growth and maximize our digital footprint among sports enthusiasts.

Key Responsibilities:

• Strategy Development: Create and execute comprehensive digital marketing campaigns that align with our brand objectives and resonate with fans.

• Content Creation: Collaborate with content teams to develop engaging and relevant digital content that drives traffic and increases viewer retention.

• Analytics & Reporting: Monitor, analyze, and report on campaign performance metrics, using data to refine strategies and improve future initiatives.

• Social Media Engagement: Manage and optimize our social media presence to foster a vibrant community of sports fans, encouraging interaction and feedback.

• Collaboration: Work closely with technology teams to leverage digital platforms and tools for better audience targeting and engagement.

• Trend Analysis: Stay current with digital marketing trends, audience behavior, and emerging technologies to ensure our strategies remain forward-thinking and effective.

Qualifications:

• Bachelor’s degree in Marketing, Communications, or a related field.
• Proven experience in digital marketing, preferably in the sports or media industry.
• Strong understanding of digital analytics tools and social media platforms.
• Excellent written and verbal communication skills, with a creative mindset.
• Ability to work collaboratively in a fast-paced, team-oriented environment.
• Enthusiasm for sports and a passion for enhancing fan experiences through technology.

Why Join Us?
At NBC Sports, you’ll be part of a creative and supportive environment that values innovation and teamwork. You’ll have the opportunity to work with leading industry professionals and contribute to exciting projects that shape the future of sports entertainment. Join us and help connect fans with the sports they love in new and exciting ways!