Company: Robert Half

Location: Toronto, ON

Expected salary:

Job date: Mon, 21 Jul 2025 07:42:04 GMT

Job description: We are looking for a skilled Marketing Automation Specialist to join our team on a long-term contract basis. In this role, you will leverage Salesforce Marketing Cloud to execute high-impact email marketing campaigns and optimize customer journeys. Based in Toronto, Ontario, this position offers an exciting opportunity to collaborate across marketing, data, and product teams to deliver exceptional results.Responsibilities:

• Develop and execute email marketing campaigns using Salesforce Marketing Cloud, ensuring timely and accurate delivery.
• Manage and optimize customer journeys to enhance engagement and conversion rates.
• Collaborate with teams across data science, product development, and design to align marketing strategies with organizational goals.
• Monitor campaign performance and conduct post-mortem analyses to identify areas for improvement.
• Maintain high standards of quality and accuracy in all marketing communications.
• Coordinate efforts across marketing, data, and product teams to ensure seamless execution.
• Implement personalization strategies in email campaigns to improve customer experience.
• Handle high-volume campaign environments with efficiency and attention to detail.
• Utilize data-cleaning techniques to improve the effectiveness of marketing initiatives.
• Stay updated on the latest trends in email marketing and Salesforce Marketing Cloud features.
• Minimum of 3 years of experience in marketing automation, preferably with Salesforce Marketing Cloud.
• Proficiency in Adobe Creative Cloud and CRM platforms.
• Strong skills in digital marketing, including SEO, social media, and Google Ads.
• Experience managing content through Content Management Systems (CMS) and websites.
• Ability to analyze performance metrics using tools like Facebook Insights and other analytics platforms.
• Detail-oriented with a strong commitment to delivering error-free campaigns.
• Familiarity with high-volume marketing campaign environments.
• Bonus: Experience coordinating across marketing, data, and product teams or handling personalization-focused campaigns.

Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity – whenever you choose – even on the go. Download the Robert Half app and get 1-tap apply, notifications of AI-matched jobs, and much more.Questions? Call your local office at 1.888.490.5565. All applicants applying for Canadian job openings must be authorized to work in Canada.Only job postings for jobs located in Quebec appear in French.© 2025 Robert Half. By clicking “Apply Now,” you’re agreeing to Robert Half’s Terms of Use.Robert HalfRobert Half est la première et la plus grande firme de solutions de gestion des talents spécialisées au monde, qui met en relation des chercheurs d’emploi hautement qualifiés avec des opportunités au sein de grandes entreprises. Nous offrons…

Robert Half is hiring a Marketing Automation Specialist for a long-term contract in Toronto, Ontario. The role focuses on using Salesforce Marketing Cloud to create and optimize email marketing campaigns and customer journeys. Key responsibilities include executing campaigns, collaborating with various teams, analyzing performance metrics, and ensuring high-quality communications. Candidates should have at least 3 years of marketing automation experience, proficiency in Adobe Creative Cloud and CRM platforms, and a solid understanding of digital marketing strategies. Familiarity with high-volume campaigns and personalization techniques is preferred. Robert Half provides access to job placements across various fields, competitive compensation, and resources for career success. All applicants must be authorized to work in Canada.