Company: Emerald Logistix

Location: Orlando, FL

Expected salary: $1150 – 1450 per week

Job date: Tue, 15 Jul 2025 00:14:50 GMT

Job description:

Job Title: Marketing Data Analyst

Job Description:

Are you passionate about leveraging data to drive marketing strategies? We are seeking a Marketing Data Analyst to join our dynamic team. In this role, you will play a crucial part in enhancing our reach and customer engagement through data-driven decision-making.

Key Responsibilities:

• Analyze customer data and market trends to identify growth opportunities and optimize marketing efforts.
• Develop and implement metrics and KPIs to measure the effectiveness of marketing campaigns.
• Collaborate with cross-functional teams to define target audiences and tailor marketing strategies accordingly.
• Utilize advanced analytics tools and software to glean insights from complex datasets.
• Create comprehensive reports and dashboards that present actionable recommendations to stakeholders.
• Conduct A/B testing and other experiments to refine marketing tactics and improve customer engagement.
• Stay up-to-date with industry trends and best practices to continuously refine our data-driven approach.

Qualifications:

• Bachelor’s degree in Marketing, Data Science, Business, or a related field.
• Proven experience in data analysis within a marketing context.
• Proficiency in analytics tools (e.g., Google Analytics, Tableau, or similar).
• Strong analytical skills with the ability to interpret data and provide insights.
• Excellent communication skills to convey findings and recommendations clearly.
• Familiarity with digital marketing channels and practices is a plus.

What We Offer:

• A collaborative and innovative work environment.
• Opportunities for professional growth and development.
• Competitive salary and benefits package.

Join us in transforming our marketing strategy through data-driven insights! If you are ready to make an impact, we would love to hear from you.