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Hospital Liaison – Westminster Towers Orlando – Orlando, FL

Company: Westminster Towers Orlando

Location: Orlando, FL

Expected salary:

Job date: Wed, 25 Jun 2025 22:21:29 GMT

Job description:

Job Title: Marketing Support Specialist

Job Description:

We are seeking a dedicated Marketing Support Specialist to enhance our marketing efforts and maximize cost-effectiveness throughout the continuum of care. This role is crucial in improving customer engagement and promoting our services to visiting physicians and other referral sources in the community.

Key Responsibilities:

  • Assist in the development and execution of marketing strategies aimed at promoting our healthcare services.
  • Collaborate with the marketing team to identify cost-effective solutions and optimize marketing campaigns.
  • Engage with community stakeholders, including visiting physicians, to foster strong referral relationships.
  • Conduct market research to identify trends and opportunities for improving outreach efforts.
  • Support the planning and implementation of marketing events and initiatives.
  • Monitor and analyze the effectiveness of marketing programs and make recommendations for improvement.

Essential Qualifications:

  1. Bachelor’s degree in Marketing, Communications, or a related field preferred.
  2. Strong understanding of marketing principles and practices, particularly in a healthcare setting.
  3. Excellent communication and interpersonal skills to build relationships with referral sources.
  4. Analytical mindset with the ability to assess marketing effectiveness and implement improvements.
  5. Proficiency in marketing software and tools, along with strong organizational skills.

Join our team and play a pivotal role in supporting our marketing initiatives, helping us reach and serve our community effectively!

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