Company: Universal Parks & Resorts

Location: Orlando, FL

Expected salary:

Job date: Sat, 07 Jun 2025 03:10:22 GMT

Job description:

Job Description: Direct Digital Marketing (DDM) Intern

Position Overview:

As a Direct Digital Marketing (DDM) Intern, you will play a vital role in executing and supporting a variety of digital marketing initiatives aimed at enhancing the customer experience and optimizing our marketing strategies. You will gain hands-on experience in the fast-paced world of digital marketing while working collaboratively with our team to implement best practices and innovative solutions.

Key Responsibilities:

• Assist in the development and execution of direct digital marketing campaigns across multiple channels.
• Support the team in analyzing guest experiences to refine contact and segmentation strategies.
• Help position offers effectively to maximize engagement and conversion rates.
• Collaborate with various departments to ensure alignment with overall marketing objectives.
• Conduct market research to identify trends and best practices in digital marketing.
• Monitor and report on campaign performance, providing insights and recommendations for improvements.
• Stay updated on the latest digital marketing tools and technologies.

Qualifications:

• Currently pursuing a degree in Marketing, Communications, Business, or a related field.
• Strong interest in digital marketing fundamentals and strategies.
• Excellent communication and analytical skills.
• Familiarity with social media platforms and digital advertising is a plus.
• Proficient in Microsoft Office Suite; knowledge of graphic design software is advantageous.

What You’ll Gain:

• Practical experience in digital marketing.
• Insight into effective guest experience strategies and market segmentation.
• Opportunities to contribute to real-world projects and campaigns.
• A supportive learning environment with mentorship from experienced marketing professionals.

Join us and be a part of a dynamic team where you can develop your skills and contribute to impactful digital marketing strategies!