Company: Universal Parks & Resorts

Location: Orlando, FL

Expected salary:

Job date: Sat, 07 Jun 2025 06:34:28 GMT

Job description:

Job Title: Marketing Analyst

Job Description:

We are seeking a detail-oriented and motivated Marketing Analyst to join our dynamic team. The ideal candidate will have a background in Marketing, Business Administration, or a related field. We’re looking for someone with a strong analytical mindset, excellent communication skills, and a passion for driving marketing strategies through data.

Key Responsibilities:

• Conduct market research and analysis to identify trends, opportunities, and potential areas for growth.
• Collaborate with the marketing team to develop and implement effective marketing strategies and campaigns.
• Analyze financial data and performance metrics to assess the effectiveness of marketing initiatives.
• Prepare reports and presentations that communicate insights and recommendations to stakeholders.
• Stay updated on industry trends, competitive landscape, and economic factors that impact marketing strategies.
• Assist in the development of marketing materials and promotional campaigns.
• Engage with cross-functional teams to ensure alignment on marketing objectives and goals.

Qualifications:

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• Preferred coursework completed in Marketing, Financial Analysis, and Economics.
• Strong analytical skills with the ability to interpret data and make data-driven decisions.
• Proficient in Microsoft Excel and other data analysis tools; experience with marketing analytics software is a plus.
• Excellent written and verbal communication skills.
• Ability to work collaboratively in a fast-paced environment and manage multiple projects simultaneously.
• A creative mindset with a keen eye for detail and a results-oriented approach.

Join us in shaping innovative marketing solutions that drive business success. If you are passionate about marketing and analytics, we would love to hear from you!