Company: Quest Diagnostics

Location: Orlando, FL

Expected salary:

Job date: Wed, 23 Jul 2025 05:25:43 GMT

Job description:

Job Title: Marketing Specialist

Job Description:

As a Marketing Specialist, you will play a pivotal role within the Marketing Department, leveraging laboratory resources and regional or national resources to drive effective marketing strategies. You will be responsible for maintaining a breadth of knowledge across various marketing channels and initiatives, ensuring that our messaging aligns with our brand values and reaches our target audience effectively.

Key Responsibilities:

• Develop and implement innovative marketing campaigns that promote our products and services.
• Collaborate with laboratory teams to ensure accurate representation of technical data and research findings in marketing materials.
• Utilize regional and national resources to enhance marketing efforts and expand outreach.
• Conduct market research to identify trends, opportunities, and competitor strategies.
• Maintain comprehensive knowledge of industry standards, regulations, and emerging technologies.
• Monitor and analyze the performance of marketing campaigns, adjusting strategies as needed for optimal results.
• Create engaging content for various platforms, including social media, websites, and print materials.
• Foster collaboration within the Marketing Department and with other cross-functional teams.

Qualifications:

• Bachelor’s degree in Marketing, Communications, or a related field.
• Proven experience in marketing, preferably within the laboratory or scientific sectors.
• Strong analytical skills and the ability to interpret market data.
• Excellent communication skills, both written and verbal.
• Proficiency in digital marketing tools and platforms.
• Ability to work collaboratively in a fast-paced environment.

Join our dynamic team as a Marketing Specialist, and contribute to our mission of delivering innovative solutions in the industry. Your expertise will help shape our marketing strategies, ensuring we remain at the forefront of our field.