Company: Mediabrands

Location: Toronto, ON

Expected salary:

Job date: Sat, 21 Jun 2025 00:35:47 GMT

Job description: Position SummaryThe Associate, Addressable Activation is responsible for responsible for campaign set up, tagging and optimization. Their goal is to improve the quality and performance of our campaigns and acts as a day to day support for the Account team, ensuring client deliverables are being met.Key Responsibilities· Operate as a point of contact for agency planning teams.· In partnership with agency teams, ensure that all client needs and requirements while providing the highest degree of client service.· Develop innovative proposals and responses to client requests with internal agency partners.· Provide innovative programmatic solutions (e.g. product offerings and proposals) to clients.· Liaise with the campaign management team to monitor the goals and KPI’s for a portfolio of clients to ensure on time and complete delivery of campaigns.· Oversee client bookings, track campaign progress and ensure campaign deliverables are met.· Develop and foster relationships with agency partners and clients to share new opportunities, provide campaign updates, etc.· Oversee Coordinators in solving billing discrepancies/queries, and budget control reports (BCRs).· Maintain and develop knowledge of programmatic ecosystem.· Participate in media partner meetings as required to identify new client opportunities.Desired Skills & Experience· Professional or Educational background in Marketing or Advertising would give leverage to this application.· Entry-level experience in digital media.· Driven desire to develop and excel in a media career.· In-depth knowledge of the digital advertising industry and real-time media market dynamics.· Strong presentation skills.· Client service oriented.· Passion for continuous development.· Excellent communication skills (both written and verbal).· Highly developed organizational skills with a strong attention to detail and accuracy.· Ability to work collaboratively as well as independently.· Proactive approach to problem solving, assisting the team, self-development, etc.· Proficient in Microsoft Office Suite (e.g. Word, Excel and PowerPoint).KINESSO is the technology-driven performance marketing agency that sits at the very heart of IPG Mediabrands, providing actionable growth for both our agency partners and clients. We turn ‘action’ into ‘outcome’ for our clients, leveraging our unique capabilities in optimization, analytics, AI, and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry. We have extensive offerings spanning across performance marketing and data and technology. Fueled by a deep understanding of consumer behavior, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client’s function and needs. The company has more than 6,000 employees operating in more than 60 countries. Learn more atWhat’s in it for you?

• Generous paid time off with a minimum of 37 paid days off including vacation and monthly wellness days. We also have four-day long weekends, half-day summer Fridays, and meeting-free Friday afternoons year-round.
• A flexible hybrid work model that works for you.
• A focus on personal development with formal training opportunities, including mental health training and inclusion education for everyone.
• A chance to be part of and grow within a global network of agencies.
• The opportunity to contribute to our company culture by joining one of our many community-based employee groups, such as Black Employee Network, Girls on Fire, Hispanic or Latinx Alliance, Neuro Network, Pan-Asian Network, and Rainbow Lounge.

KINESSO is an equal opportunity employer, committed to providing equal employment opportunities to all employees and applicants without regard to race, colour, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, disability, or any other basis prohibited by applicable federal, provincial, or municipal law. If you require an accommodation in any aspect of the selection process, please reach out to

Position Summary

The Associate, Addressable Activation will manage campaign setup, tagging, and optimization to enhance campaign quality and performance. This role acts as daily support for the Account team, focusing on meeting client deliverables.

Key Responsibilities

• Serve as a contact for agency planning teams.
• Collaborate with agency teams to fulfill client needs while ensuring high-quality service.
• Create innovative proposals and solutions for client requests.
• Work with the campaign management team to monitor clients’ goals and ensure the timely delivery of campaigns.
• Track campaign progress, oversee client bookings, and manage deliverables.
• Build strong relationships with agency partners and clients for updates and new opportunities.
• Oversee billing issues and budget control.
• Stay updated on the programmatic ecosystem.
• Participate in media partner meetings to identify new client opportunities.

Desired Skills & Experience

• Background in Marketing or Advertising is preferred.
• Entry-level experience in digital media.
• Strong desire to grow in a media career and knowledge of digital advertising.
• Excellent presentation, communication, and organizational skills.
• Ability to collaborate and work independently.
• Proactive problem-solving approach.
• Proficient in Microsoft Office Suite.

Company Overview

KINESSO is a performance marketing agency under IPG Mediabrands, focused on driving growth through optimization, analytics, AI, and experimentation. With over 6,000 employees across 60 countries, KINESSO combines the strengths of Matterkind, Reprise, and Kinesso, offering comprehensive performance marketing and data solutions.

Employee Benefits

• Minimum of 37 paid days off, including vacations and wellness days.
• Hybrid work model.
• Commitment to personal development with training opportunities.
• Inclusion in community-based employee groups.
• KINESSO is an equal opportunity employer, promoting diversity and inclusion.

For any special accommodations during the selection process, candidates are encouraged to reach out.