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Lead Data Scientist – NBCUniversal – Orlando, FL

Company: NBCUniversal

Location: Orlando, FL

Expected salary:

Job date: Wed, 27 Aug 2025 22:26:03 GMT

Job description:

Job Title: Marketing Strategy Specialist

Location: [Insert Location]

Overview:
Join our dynamic team at [Company Name] as a Marketing Strategy Specialist, where you will play a pivotal role in enhancing customer retention and maximizing lifetime value across our diverse portfolio of brands, including Oxygen, E!, SYFY, and Golf Channel, alongside our digital platforms such as Fandango, Rotten Tomatoes, GolfNow, and GolfPass.

Key Responsibilities:

  • Influence Marketing Strategies: Develop and implement innovative marketing strategies tailored to improve customer experience and retention across all brands and digital assets.

  • Content Development: Collaborate with creative teams to design engaging content that resonates with our target audiences, driving consistent messaging and brand loyalty.

  • Pricing Strategy: Analyze market trends and customer behavior to formulate competitive pricing strategies that enhance customer value while maximizing profitability.

  • Data-Driven Insights: Utilize analytics tools to monitor performance metrics, generate insights, and iterate on strategies to optimize customer acquisition, retention, and lifetime value.

  • Cross-Channel Integration: Work closely with teams across various channels to ensure cohesive marketing efforts that effectively reach and engage audiences.

  • Market Research: Conduct thorough market research to identify new opportunities, trends, and customer preferences within our industry.

Qualifications:

  • Bachelor’s degree in Marketing, Business, or a related field.
  • Proven experience in marketing strategy development, preferably within media or digital platforms.
  • Strong analytical skills and proficiency in data analysis tools.
  • Excellent communication and collaboration skills.
  • Ability to thrive in a fast-paced, dynamic environment.

What We Offer:

  • Competitive salary and benefits package.
  • Opportunity for professional growth and development.
  • Collaborative and innovative work culture.

If you are passionate about leveraging marketing strategies to drive customer engagement and business growth, we want to hear from you! Apply now to join our team and make a significant impact in the entertainment and digital landscape.

[Company Name] is an equal opportunity employer.

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