Company: NBCUniversal

Location: Orlando, FL

Expected salary:

Job date: Fri, 03 Oct 2025 22:23:35 GMT

Job description:

Job Description: Marketing Strategist

Company: Oxygen, E!, SYFY, and Golf Channel
Digital Assets: Fandango, Rotten Tomatoes, GolfNow, GolfPass
Location: [Insert Location] Type: Full-time

Overview:
We are seeking a dynamic Marketing Strategist to join our team, focused on optimizing marketing, content, and pricing strategies across our diverse portfolio of brands. In this role, you will play a pivotal part in enhancing customer retention and increasing lifetime value through innovative and data-driven approaches.

Key Responsibilities:

• Strategic Development: Collaborate with cross-functional teams to design and implement comprehensive marketing strategies that align with our brand values and target audience.

• Data-Driven Insights: Analyze customer behavior and market trends to identify opportunities for improvement in retention and engagement across all digital platforms, including Fandango, Rotten Tomatoes, GolfNow, and GolfPass.

• Content Creation: Drive the development of compelling content that resonates with our audience, ensuring that it is integrated effectively across various digital channels.

• Pricing Strategies: Develop and optimize pricing strategies that enhance customer satisfaction and drive revenue growth, considering competitive positioning and market trends.

• Performance Metrics: Establish and track key performance indicators (KPIs) to measure the effectiveness of marketing initiatives, making recommendations for continuous improvement.

• Collaboration: Work closely with the sales, product, and analytics teams to ensure alignment of marketing efforts with overall business objectives.

• Influence and Engagement: Use insights from campaign performance to influence decision-making and foster a deeper connection with customers through personalized marketing efforts.

Qualifications:

• Bachelor’s degree in Marketing, Business, or a related field.
• Proven experience in marketing strategy, preferably in media or entertainment.
• Strong analytical skills with a proficiency in data analysis tools.
• Exceptional written and verbal communication abilities.
• Experience with digital marketing channels and content management systems.
• Ability to work collaboratively in a fast-paced environment.

Why Join Us?
Be a part of a dynamic team that values creativity, innovation, and a passion for media. We offer competitive compensation, comprehensive benefits, and opportunities for professional growth. If you are driven by data and excited about enhancing customer experiences, we would love to hear from you!

Application Process:
Interested candidates should submit a resume and a cover letter detailing their relevant experience and enthusiasm for the role.

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We are an equal opportunity employer and welcome applicants from diverse backgrounds.